
Organizing the world's information and making it universally accessible.
Product Marketing Manager, Google Play, South East Asia
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Lead development of annual strategy and plans for Google Play marketing in South East Asia (SEA), and gain alignment with Regional and Global Marketing teams.
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Manage campaigns and programs across the year, ensure that project management is set up to execute successful campaigns.
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Collaborate with cross-functional teams and external partners (developers and payment partners) to kickstart experiments and scale programs across SEA for business growth.
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Establish an understanding of the user base and its similarities and nuances across different countries, through research and data analytics and provide actionable insights to achieve buyer growth.
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Manage incrementality measurement for the market to ensure that Google is measuring the impact in an accurate and credible manner.
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, Ad Sense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
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Bachelor's degree or equivalent practical experience.
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4 years of experience in marketing working across one or more marketing fields (i.e. gaming, growth, product marketing, brand marketing, social, campaign).
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关于Google

Google specializes in internet-related services and products, including search, advertising, and software.
10,001+
员工数
Mountain View
总部位置
$1,700B
企业估值
评价
10条评价
4.5
10条评价
工作生活平衡
3.2
薪酬
4.3
企业文化
4.1
职业发展
4.2
管理层
3.8
82%
推荐率
优点
Great benefits and perks
Innovative and interesting work
Career development and learning opportunities
缺点
High pressure and expectations
Long hours and heavy workload
Fast-paced and overwhelming environment
薪资范围
57,503个数据点
Mid/L4
Mid/L4 · Accessibility Analyst
1份报告
$214,500
年薪总额
基本工资
$165,000
股票
-
奖金
-
$214,500
$214,500
面试评价
9条评价
难度
3.4
/ 5
时长
14-28周
录用率
44%
体验
正面 0%
中性 56%
负面 44%
面试流程
1
Application Review
2
Online Assessment/Technical Screen
3
Phone Screen
4
Onsite/Virtual Interviews
5
Team Matching
6
Offer
常见问题
Coding/Algorithm
System Design
Behavioral/STAR
Technical Knowledge
Product Sense
最新动态
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