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Google
Google

Organizing the world's information and making it universally accessible.

Product Marketing Manager, Google Play, South East Asia

职能产品营销
级别Lead级
方式现场办公
类型全职
发布3周前
立即申请
  • Lead development of annual strategy and plans for Google Play marketing in South East Asia (SEA), and gain alignment with Regional and Global Marketing teams.

  • Manage campaigns and programs across the year, ensure that project management is set up to execute successful campaigns.

  • Collaborate with cross-functional teams and external partners (developers and payment partners) to kickstart experiments and scale programs across SEA for business growth.

  • Establish an understanding of the user base and its similarities and nuances across different countries, through research and data analytics and provide actionable insights to achieve buyer growth.

  • Manage incrementality measurement for the market to ensure that Google is measuring the impact in an accurate and credible manner.

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, Ad Sense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

  • Bachelor's degree or equivalent practical experience.

  • 4 years of experience in marketing working across one or more marketing fields (i.e. gaming, growth, product marketing, brand marketing, social, campaign).

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关于Google

Google

Google

Public

Google specializes in internet-related services and products, including search, advertising, and software.

10,001+

员工数

Mountain View

总部位置

$1,700B

企业估值

评价

10条评价

4.5

10条评价

工作生活平衡

3.2

薪酬

4.3

企业文化

4.1

职业发展

4.2

管理层

3.8

82%

推荐率

优点

Great benefits and perks

Innovative and interesting work

Career development and learning opportunities

缺点

High pressure and expectations

Long hours and heavy workload

Fast-paced and overwhelming environment

薪资范围

57,503个数据点

Mid/L4

Mid/L4 · Accessibility Analyst

1份报告

$214,500

年薪总额

基本工资

$165,000

股票

-

奖金

-

$214,500

$214,500

面试评价

9条评价

难度

3.4

/ 5

时长

14-28周

录用率

44%

体验

正面 0%

中性 56%

负面 44%

面试流程

1

Application Review

2

Online Assessment/Technical Screen

3

Phone Screen

4

Onsite/Virtual Interviews

5

Team Matching

6

Offer

常见问题

Coding/Algorithm

System Design

Behavioral/STAR

Technical Knowledge

Product Sense