
The Goldman Sachs Group, Inc
Asset & Wealth Management, Content Marketing Operations, Associate - New York at Goldman Sachs
About the role
Asset Management Marketing
Led by the firm's first Chief Marketing Officer, the marketing function at Goldman Sachs has unified the discipline, codifying a business-critical function seen as core to the firm's future growth. As such, GS has built a data and technology enabled team of growth marketers, delivering value for the brand and the business. The organization consists of key Centre of Excellence roles in areas such as Brand, Paid Media, and Content Marketing, as well as marketing leads for each of our revenue divisions. Together, this team collaborates around a unified, scalable, and consistent approach to marketing the brand and its offerings. Our mission is to be a demonstrable force multiplier for the businesses we serve.
The Asset Management Marketing Group aims to accelerate revenue generation through modern marketing, powering Goldman Sachs Asset Management to be a world class active asset manager. We help develop a fully connected client experience across online and offline channels while aligning data to personalize our client experience, facilitate cross-selling and measure marketing effectiveness. We strive to combine our investment industry knowledge, traditional marketing skills and contemporary command of data, technology, CX, content, and performance marketing to fuel growth for AM.
We are hiring a Content Marketing Operations Associate to support the strategy, governance, and operational backbone of content marketing in a regulated asset management environment. This role partners closely with senior stakeholders across marketing, compliance, product, and technology to help define how work gets done, develop materials for governance forums, and continuously improve the systems and processes that enable content at scale.
This is a hands-on, high visibility role for someone who can comfortably operate between strategy and execution: analyzing data, supporting governance discussions, and translating decisions into operational outcomes.
Key Responsibilities
Strategy, Governance & Senior Stakeholder Support
- Support the evolution of enterprise-wide planning, collaboration, and execution practices, including governance standards, decision frameworks, and accountability expectations.
- Partner with senior stakeholders to help shape materials, insights, and recommendations for governance forums and leadership discussions.
- Prepare executive ready PowerPoint decks, written summaries, and operational updates for cross functional and senior audiences.
- Help structure conversations, working sessions, and decision materials related to governance, workflow, and operating model changes.
Operational Execution & Enablement:
- Develop and maintain reporting on operational health and key KPIs (e.g., cycle times, SLAs, rework).
- Ensure processes, workflows, systems, and governance documentation are accurate, current, and clearly articulated.
- Help maintain audit ready records of content approvals, changes, and supporting documentation.
- Support onboarding and training of teams on tools, workflows, and governance expectations.
- Reinforce best practices and standards across teams.
Continuous Improvement
- Analyze performance data to identify risks, bottlenecks, and opportunities for improvement.
- Generate insights and recommendations to improve speed, efficiency, transparency, and scalability.
- Support the implementation of enhancements, including process changes, automation, and operational improvements.
- Partner with managers and stakeholders to help prioritize and execute improvement initiatives.
Cross Functional Coordination:
- Work closely with content, channel, compliance, legal, product, and technology teams.
- Help align stakeholders on requirements, timelines, and process expectations.
- Support coordination of meetings, workshops, and working sessions across complex stakeholder groups.
What Success Looks Like
- Trusted partner to senior stakeholders, supporting strategy, governance, and execution.
- Systems thinker with a strong focus on clarity, scalability, and risk management.
- Data driven, with the ability to translate metrics into actionable insights.
- Comfortable operating in a structured, compliance driven environment.
- Proactive, improvement oriented, and comfortable navigating ambiguity.
Required Qualifications
- 3–5 years of experience in content operations, marketing operations, or workflow/project management.
- Experience in asset management, wealth management, or financial services.
- Strong understanding of content lifecycle management in a regulated environment.
- Experience with workflow or project management tools (e.g., Monday.com, Smartsheet, Workfront, Jira).
- Strong written and presentation skills, including experience preparing senior level materials.
Preferred Qualifications
- Comfort working with operating model tools and frameworks such as RACI, Agile, or Scrum.
- Exposure to formal project delivery methodologies.
- Project management certifications (e.g., PMP, CSM, or equivalent)
Salary Range
The expected base salary for this New York, New York, United States-based position is $100000-$160000. In addition, you may be eligible for a discretionary bonus if you are an active employee as of fiscal year-end.
Benefits
Goldman Sachs is committed to providing our people with valuable and competitive benefits and wellness offerings, as it is a core part of providing a strong overall employee experience. A summary of these offerings, which are generally available to active, non-temporary, full-time and part-time US employees who work at least 20 hours per week, can be found here.
Required skills
Content operations
Workflow management
Marketing coordination
Governance
Stakeholder management
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About Goldman Sachs

Goldman Sachs
PublicThe Goldman Sachs Group, Inc. is an American multinational investment bank and financial services company. Founded in 1869, Goldman Sachs is headquartered in the Battery Park City neighborhood of Manhattan in New York City, with regional offices in many international financial centers.
45,000+
Employees
Lower Manhattan
Headquarters
$80B
Valuation
Reviews
2 reviews
2.9
2 reviews
Work-life balance
2.5
Compensation
3.0
Culture
2.0
Career
4.0
Management
2.5
45%
Recommend to a friend
Pros
Amazing career growth opportunities
Chill management at some locations
Work-life balance valued in certain roles
Cons
Toxic workplace culture
Codependent atmosphere
Confusing interview process
Salary Ranges
20,304 data points
Junior/L3
Mid/L4
Senior/L5
Junior/L3 · Analyst
6,923 reports
$112,993
total per year
Base
$97,759
Stock
-
Bonus
$15,234
$77,583
$166,892
Interview experience
4 interviews
Difficulty
3.5
/ 5
Duration
21-35 weeks
Experience
Positive 0%
Neutral 75%
Negative 25%
Interview process
1
Application Review
2
HR Screen/HireVue
3
Recruiter Screen
4
Superday/Panel Interview
5
Final Decision
Common questions
Behavioral/STAR
Technical Knowledge
Culture Fit
Past Experience
Case Study
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