Marketing Specialist-Senior

The Senior Marketing Specialist is responsible for developing and executing marketing initiatives and go-to-market campaigns that drive demand generation, customer acquisition, engagement, and revenue growth in Singapore. Working closely with Sales and Regional Marketing teams, this role delivers customer-centric marketing programs that strengthen Fed Ex's market position and support business growth objectives.

• Develop and execute targeted marketing initiatives that drive demand generation, lead acquisition, customer retention and cross-selling opportunities
• Plan and deliver customer events, webinars, trade exhibitions and industry engagement activities to enhance brand visibility and generate qualified business opportunities
• Lead go-to-market communications and marketing activities for new product launches, service enhancements and strategic business initiatives
• Translate Fed Ex's products and services into compelling customer value propositions, messaging, and marketing content
• Manage relationships with external agencies, vendors, industry associations, and strategic partners
• Collaborate with Regional Marketing team and provide support to regional marketing programs and initiatives

You will be a great fit if you have

• Bachelor's degree in Marketing, Business Administration, Communications, or a related discipline.
• Minimum 5 years of B2B marketing experience, preferably within logistics, transportation, technology, or related industries.
• Proven track record in executing marketing campaigns and demand generation programs that deliver measurable business results.
• Strong project management and stakeholder management capabilities.
• Experience working in a matrixed or regional environment is an advantage.

Knowledge, Skills and Abilities

• Strong analytical and problem-solving skills, with the ability to translate data and customer insights into actionable marketing initiatives
• Good communication, influencing, and stakeholder management skills, with the ability to build effective partnerships across functions and levels
• Innovative mindset with strong storytelling and presentation skills to communicate ideas effectively and drive stakeholder alignment.
• Demonstrated ability to manage multiple priorities and work independently

Fed Ex was built on a philosophy that puts people first, one we take seriously. We are an equal opportunity/affirmative action employer and we are committed to a diverse, equitable, and inclusive workforce in which we enforce fair treatment, and provide growth opportunities for everyone.

All qualified applicants will receive consideration for employment regardless of age, race, color, national origin, genetics, religion, gender, marital status, pregnancy (including childbirth or a related medical condition), physical or mental disability, or any other characteristic protected by applicable laws, regulations, and ordinances.

Our Company

Fed Ex is one of the world's largest express transportation companies and has consistently been selected as one of the top 10 World’s Most Admired Companies by "Fortune" magazine. Every day Fed Ex delivers for its customers with transportation and business solutions, serving more than 220 countries and territories around the globe. We can serve this global network due to our outstanding team of Fed Ex team members, who are tasked with making every Fed Ex experience outstanding.

Our Philosophy

The People-Service-Profit philosophy (P-S-P) describes the principles that govern every Fed Ex decision, policy, or activity. Fed Ex takes care of our people; they, in turn, deliver the impeccable service demanded by our customers, who reward us with the profitability necessary to secure our future. The essential element in making the People-Service-Profit philosophy such a positive force for the company is where we close the circle, and return these profits back into the business, and invest back in our people. Our success in the industry is attributed to our people. Through our P-S-P philosophy, we have a work environment that encourages team members to be innovative in delivering the highest possible quality of service to our customers. We care for their well-being, and value their contributions to the company.

Our Culture

Our culture is important for many reasons, and we intentionally bring it to life through our behaviors, actions, and activities in every part of the world. The Fed Ex culture and values have been a cornerstone of our success and growth since we began in the early 1970’s. While other companies can copy our systems, infrastructure, and processes, our culture makes us unique and is often a differentiating factor as we compete and grow in today’s global marketplace.