refresh

Trending Companies

Trending

Jobs

JobsDish Network

Marketing Lead - Lifecycle & Monetization

Dish Network

Marketing Lead - Lifecycle & Monetization

Dish Network

Littleton, Colorado

·

On-site

·

Full-time

·

1w ago

Company Summary

Echo Star is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products.

Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.

Department Summary

Our Retail Wireless team, serving our Boost Mobile and Gen Mobile brands, is redefining consumer expectations through new platforms, new business models and new ways of thinking. Equipped with a passion for change and the power to drive it, we continue to push boundaries and be a disruptive force in the market.

Job Duties and Responsibilities

  • As the Marketing Lead
  • Lifecycle & Monetization, you aren't just managing accounts, you are the architect of customer value. You’ll sit at the heart of our growth engine, turning our subscriber base into a community of brand advocates. In this role, you will play a pivotal part in elevating customer value and retention by implementing strategic initiatives throughout the customer lifecycle, ultimately enhancing the customer journey and user experience. You will develop and test high-impact hypotheses to drive incremental revenue across millions of Boost Mobile subscribers. You will sit at the intersection of Strategy, Data, and Creative, collaborating with cross-functional teams to design, validate, and launch sophisticated offers that increase ARPU (Average Revenue Per User) and deepen loyalty.

Key Responsibilities:

  • Drive ARPU & Customer Lifetime Value by owning the strategic roadmap for monetization, scaling high-impact programs like Phone Upgrades, Refer a Friend, and Value-Added Services (VAS) to maximize existing customer equity
  • Design and execute hypothesis-driven A/B tests across millions of subscribers to identify winning offers, plan migrations, and retention
  • Partner with Finance and Analytics to build pro-forma models, conduct break-even analysis, and ensure all campaigns hit strict ROI and CAC/LTV targets
  • Act as the central hub between Pricing, Digital, and Creative teams to launch sophisticated, data-backed offers that resonate in both Digital and Retail channels for the customer base

Skills, Experience and Requirements

Education and Experience:

  • Bachelor’s degree in Marketing, Business, or a related field
  • 3 to 5 years of professional experience in Marketing, Retention, Loyalty, Promotions, or Customer Base Management

Skills and Qualifications:

  • Deep understanding of Customer Base Management (CBM) and/or Lifecycle Marketing, ideally within a high-volume subscription business (Telecom, SaaS, or Streaming)
  • Financial Literacy and understanding of unit economics, including ARPU, Churn, SAC, and Payback periods
  • Advanced Excel skills (modeling/pivots) and experience using data visualization tools (e.g. Tableau) to turn cohort analysis into action
  • Ability to translate complex data sets into clear creative briefs and executive-level performance reports
  • Strong interpersonal skills that encourage team partnership and cross-functional communications
  • Ability to facilitate a project with multiple steps from conception to delivery
  • Ability to learn quickly, prioritize and work under pressure, adapt to changing environments, and demonstrate a sense of urgency

Visa sponsorship not available for this role

Salary Ranges

Compensation: $72,350.00/Year - $103,400.00/Year

Benefits

We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: DISH Benefits.

The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location.

Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.

The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.

We pride ourselves on developing and promoting talent as an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. Echo Star will accommodate the sincerely held religious beliefs of employees if such accommodations are not undue hardships and are otherwise within the bounds of applicable law. All qualified applicants with arrest or conviction records will be considered for employment in accordance with local, state, and federal law. You may redact any information that identifies age, date of birth, or dates of school/graduation from your application documents before submission and throughout our application process.

Echo Star will provide reasonable accommodation to otherwise qualified job applicants and employees with known physical or mental disabilities, unless doing so poses an undue hardship on the Company, poses a direct threat of substantial harm to others, or is otherwise not required by law. Echo Star has a more detailed Accommodation Policy that applies to employees. Echo Star endeavors to make echostar.com and jobs.echostar.com accessible to users. Please contact leaves@dish.com if you would like to discuss the accessibility of our website or need assistance completing the application process. This contact information is for accommodation requests only; do not use this contact information to inquire about the status of applications.

Click the links to access the following statements: EEO Policy Statement, Pay Transparency, EEOC Know Your Rights (English/Spanish)

  • As the Marketing Lead
  • Lifecycle & Monetization, you aren't just managing accounts, you are the architect of customer value. You’ll sit at the heart of our growth engine, turning our subscriber base into a community of brand advocates. In this role, you will play a pivotal part in elevating customer value and retention by implementing strategic initiatives throughout the customer lifecycle, ultimately enhancing the customer journey and user experience. You will develop and test high-impact hypotheses to drive incremental revenue across millions of Boost Mobile subscribers. You will sit at the intersection of Strategy, Data, and Creative, collaborating with cross-functional teams to design, validate, and launch sophisticated offers that increase ARPU (Average Revenue Per User) and deepen loyalty.

Key Responsibilities:

  • Drive ARPU & Customer Lifetime Value by owning the strategic roadmap for monetization, scaling high-impact programs like Phone Upgrades, Refer a Friend, and Value-Added Services (VAS) to maximize existing customer equity
  • Design and execute hypothesis-driven A/B tests across millions of subscribers to identify winning offers, plan migrations, and retention
  • Partner with Finance and Analytics to build pro-forma models, conduct break-even analysis, and ensure all campaigns hit strict ROI and CAC/LTV targets
  • Act as the central hub between Pricing, Digital, and Creative teams to launch sophisticated, data-backed offers that resonate in both Digital and Retail channels for the customer base

Education and Experience:

  • Bachelor’s degree in Marketing, Business, or a related field
  • 3 to 5 years of professional experience in Marketing, Retention, Loyalty, Promotions, or Customer Base Management

Skills and Qualifications:

  • Deep understanding of Customer Base Management (CBM) and/or Lifecycle Marketing, ideally within a high-volume subscription business (Telecom, SaaS, or Streaming)
  • Financial Literacy and understanding of unit economics, including ARPU, Churn, SAC, and Payback periods
  • Advanced Excel skills (modeling/pivots) and experience using data visualization tools (e.g. Tableau) to turn cohort analysis into action
  • Ability to translate complex data sets into clear creative briefs and executive-level performance reports
  • Strong interpersonal skills that encourage team partnership and cross-functional communications
  • Ability to facilitate a project with multiple steps from conception to delivery
  • Ability to learn quickly, prioritize and work under pressure, adapt to changing environments, and demonstrate a sense of urgency

Visa sponsorship not available for this role

Total Views

0

Apply Clicks

0

Mock Applicants

0

Scraps

0

About Dish Network

Dish Network

DISH Network LLC, often referred to as DISH, an abbreviation for Digital Sky Highway, formerly EchoStar Communications Corporation and DISH Network Corporation, is an American provider of satellite television and IPTV services and wholly owned subsidiary of EchoStar Corporation.

10,001+

Employees

Englewood

Headquarters

Reviews

3.1

10 reviews

Work Life Balance

2.3

Compensation

2.1

Culture

2.8

Career

3.2

Management

2.6

35%

Recommend to a Friend

Pros

Opportunities for growth and promotion

Good training and learning opportunities

Great coworkers and team environment

Cons

Unrealistic sales goals and pressure

Low pay for demanding work

Long hours and poor work-life balance

Salary Ranges

32 data points

Senior/L5

Senior/L5 · Marketing Manager I, Data Science

1 reports

$134,240

total / year

Base

$116,730

Stock

-

Bonus

-

$134,240

$134,240

Interview Experience

3 interviews

Difficulty

3.0

/ 5

Duration

14-28 weeks

Offer Rate

33%

Experience

Positive 0%

Neutral 33%

Negative 67%

Interview Process

1

Application Review

2

Recruiter Screen

3

Phone Screen

4

Technical/Skills Assessment

5

Panel Interview

6

Final Round Interview

Common Questions

Behavioral/STAR

Technical Knowledge

Past Experience

Culture Fit

Problem Solving