
Telecommunications and media company
Manager, Internet Product Marketing at Comcast
About the role
Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.
Job Summary
The Internet Product Marketing team leads the development and commercialization of new connectivity products and value propositions to drive subscriber growth, retention, and competitive differentiation. As an Internet Product Marketing Manager, you will play a key role across the full product lifecycle—from strategy and business case development to go-to-market execution—for next-generation network deployment and capabilities reaching more than 64 million homes nationwide. This role sits at the intersection of strategy, technology, and customer insight. You will influence product direction, shape market positioning, and partner cross-functionally to bring new services and features to market.
Why This Role:
This is a high-impact opportunity to help shape the future of connectivity by bringing new technologies and products to market at scale. You will work on highly visible initiatives, influence strategic decisions, and collaborate with teams across the organization to deliver meaningful customer and business outcomes.
Job Description Core Responsibilities
- Support category P&L performance, including subscriber growth, revenue, and churn reduction
- Define and deliver customer value propositions grounded in customer insights and business capabilities
- Develop positioning and go-to-market strategies for new products and network capabilities
- Partner with Product Management, Design, and Engineering to define product requirements and features
- Devise and manage product roadmaps, including 3-year feature roadmap, long-range planning and annual budgeting
- Lead customer research and competitive analysis; translate insights into actionable recommendations
- Drive end-to-end commercialization, including feasibility assessment, launch planning, and post-launch optimization
- Collaborate cross-functionally across Technology, Customer Experience, Finance, Procurement, Marketing, and Sales to align on strategy and execution
- Serve as a subject matter expert for product strategy, market trends, and competitive dynamics
- Consistent exercise of independent judgment and discretion in matters of significance
- Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
- Other duties and responsibilities as assigned.
Minimum Qualifications
- Bachelor’s degree or equivalent experience
- 5–7 years of experience in product marketing, product management, consulting, business development, finance, or corporate strategy
- Demonstrated ability to define and advocate for customer-centric value propositions
- Strong analytical and problem-solving skills, with the ability to translate data into insights and recommendations
- Excellent communication and storytelling skills, with experience influencing cross-functional stakeholders
- Experience working with emerging technologies or in fast-evolving industries
- Proficiency in PowerPoint and Excel for analysis and executive-level presentations
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff be enthusiastic learners, users and advocates of our game–changing technology, products and services, especially our digital tools and experiences.
- Win as a team make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Support a culture of inclusion in how you work and lead.
- Do what's right for each other, our customers, investors and our communities.
Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Skills
Analytical Thinking, Business Case Development, Cross-Functional Leadership, Data Analysis, Go-to-Market Execution, Leading by Influence, Product Management Strategy
We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.
Please visit the benefits summary on our careers site for more details.
Education
Bachelor's Degree (Required)
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Certifications (if applicable)
Relevant Work Experience
5-7 Years
Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
Required skills
Product marketing
Go-to-market strategy
Market positioning
Business case development
Cross-functional collaboration
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About Comcast

Comcast
PublicComcast Corporation, formerly known as Comcast Holdings, is an American multinational mass media, telecommunications, and entertainment conglomerate.
10,001+
Employees
Philadelphia
Headquarters
$170B
Valuation
Reviews
10 reviews
3.5
10 reviews
Work-life balance
3.2
Compensation
3.8
Culture
3.7
Career
3.1
Management
2.9
62%
Recommend to a friend
Pros
Good benefits and competitive pay
Supportive team environment and helpful coworkers
Flexible work arrangements
Cons
Poor management and communication issues
High stress and pressure environment
Long hours and heavy workload
Salary Ranges
36 data points
L2
L6
Mid/L4
Director
L3
L4
L5
L2 · Data Analyst L2
0 reports
$71,604
total per year
Base
$28,642
Stock
$35,802
Bonus
$7,160
$50,123
$93,085
Interview experience
5 interviews
Difficulty
3.0
/ 5
Duration
14-28 weeks
Interview process
1
Application Review
2
Recruiter Screen
3
Technical Phone Screen
4
Onsite/Virtual Interviews
5
Offer
Common questions
Technical Knowledge
Behavioral/STAR
Past Experience
Coding/Algorithm
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