Digital Marketing Specialist at Coda

Why Coda Coda is a global growth engine for commerce, connecting people, digital products, and payments through trusted monetization and distribution solutions. With 600+ people from 57 nationalities across 23 locations, we’re a truly global team headquartered in Singapore, with offices in Amsterdam, Dubai, Bristol, Shanghai, Eindhoven, and across Southeast Asia. We power global commerce through a dual model. Our B2B solutions, Codapay, Coda Webstore, Coda Links, Coda Distribution, and Giftcloud, enable publishers and brands to monetize and distribute digital content globally. On the consumer side, we operate a portfolio of trusted storefronts including Codashop, Recharge.com, Startselect.com, and mobiletopup.co.uk, that give customers secure and easy access to game top-ups, digital credits, vouchers, gift cards and prepaid products in over 70 markets. Our culture is built on respect, ownership, and collaboration. We move fast, support each other, and celebrate wins together. If you’re looking to grow your career and make a real impact in a global team, Coda is the place for you.

The Opportunity The Digital Marketing Team sits within the broader Commercial B2B Marketing function and is responsible for end-to-end campaign planning, execution, optimisation, and performance reporting across paid and owned channels. The team works across multiple markets and platforms to drive new user acquisition, engagement, and revenue growth at a positive ROI. This function partners closely with cross-functional stakeholders to ensure marketing investments are efficient, scalable, and aligned with business objectives.

We are looking for a Digital Marketing Specialist to join our growing Commercial B2B Marketing team. This role is focused on hands-on media buying, campaign execution, testing, and performance optimisation across key digital channels, with priority on Search Ads, Paid Social, and other performance-led platforms. You will play an important role in driving profitable growth through detailed media planning, campaign analysis, and continuous experimentation. You will work closely with the broad Marketing team and report to the Performance Marketing Manager.