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Job Description Summary: Role Summary
The Senior Manager, Portfolio Strategy is responsible for shaping portfolio choices by translating human, shopper, and market insights into clear strategic recommendations across brands, categories, and occasions. Sitting within the Human & Shopper Insights team, this role provides an enterprise, fact-based view on how the portfolio should evolve to drive growth, relevance, and value.
This role acts as a strategic thought partner to Marketing, Category, and Commercial teams—helping the organization make better decisions on what to grow, where to play, and how to prioritize across a complex, multi-category portfolio.
Please note:
This role is not a fully remote position. The selected candidate will need to be based in Shanghai and follow our hybrid work setup.
What You’ll Do for Us
Portfolio Strategy & Decision Support:
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Develop portfolio strategy perspectives grounded in consumer, shopper, and market insights
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Support decisions on portfolio roles, brand prioritization, pack architecture, and occasion coverage
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Translate complex data into clear, actionable recommendations that inform category and brand strategies
Human & Shopper Insight Integration:
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Leverage consumer, shopper, and channel insights to identify growth opportunities and portfolio gaps
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Connect behavioral insights with commercial realities to inform portfolio choices
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Partner with analytics teams to synthesize insights across multiple data sources
Strategic Partnership & Influence:
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Act as a thought partner to Category Marketing, Brand Marketing, and Commercial teams
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Support key strategy processes, including Long Range Planning (LRP) and annual planning cycles
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Influence decision-making through clarity, objectivity, and strong storytelling—not authority
Portfolio Learning & Performance:
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Track portfolio performance across key dimensions such as relevance, penetration, mix, and value
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Identify early signals and trends that may impact portfolio strategy
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Build learning agendas to continuously refine portfolio recommendations
Ways of Working & Capability Building:
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Contribute to development of portfolio strategy frameworks, tools, and best practices
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Support consistent ways of working across Insights, Marketing, and Commercial teams
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Share learnings and best practices to elevate portfolio thinking across the organization
Perform other job‑related duties as assigned, in response to evolving business needs and market dynamics
Qualifications & Requirements
Experience:
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8–10+ years of experience in strategy, insights, portfolio management, or related roles
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Experience in food & beverage, CPG, retail, or similarly complex consumer categories preferred
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Proven experience supporting strategic decision-making in matrixed organizations
Functional Expertise
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Strong grounding in consumer and shopper insights
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Experience working with portfolio strategy, category strategy, or brand strategy
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Ability to synthesize quantitative and qualitative data into clear strategic implications
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Comfort working across multiple data sources and imperfect information
Leadership & Ways of Working:
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Strategic thinker with strong analytical rigor
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Influential communicator able to simplify complexity for senior stakeholders
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Comfortable challenging assumptions with facts and insight
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Highly collaborative and effective in cross-functional environments
Education:
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Bachelor’s degree required
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Advanced degree in business, marketing, economics, or related field preferred
What We Offer
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Opportunity to shape portfolio decisions that impact brands, categories, and consumers at scale
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High-visibility role partnering with senior Marketing, Category, and Commercial leaders
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Exposure to enterprise-level strategy discussions within a world-class system
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A strong platform to grow into broader strategy or category leadership roles
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Competitive compensation, benefits, and development opportunities
Skills: Location(s):
China
City/Cities:
Shanghai
Travel Required:
00% - 25%
Relocation Provided:
No
Job Posting End Date:
May 15, 2026
Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
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Coca-Cola 소개

Coca-Cola
PublicThe Coca-Cola Company is an American multinational corporation founded in January 1892 headquartered in Atlanta, Georgia. It manufactures, sells and markets soft drinks including Coca-Cola, other non-alcoholic beverage concentrates and syrups, and alcoholic beverages.
10,001+
직원 수
Atlanta
본사 위치
$268B
기업 가치
리뷰
3.7
10개 리뷰
워라밸
3.2
보상
3.8
문화
4.1
커리어
3.0
경영진
2.5
68%
친구에게 추천
장점
Good benefits and competitive compensation
Supportive team environment and friendly coworkers
Training and development programs
단점
Management and communication issues
High pressure and stressful work environment
Long hours and heavy workload
연봉 정보
21개 데이터
Mid/L4
Mid/L4 · CONA Analyst - Master Data Management
1개 리포트
$169,000
총 연봉
기본급
$130,000
주식
-
보너스
-
$169,000
$169,000
면접 경험
2개 면접
난이도
3.0
/ 5
소요 기간
14-28주
면접 과정
1
Application Review
2
Recruiter Screen
3
Hiring Manager Interview
4
Technical Interview
5
Panel Interview
6
Offer
자주 나오는 질문
Behavioral/STAR
Technical Knowledge
Past Experience
System Design
Culture Fit
뉴스 & 버즈
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Chattanoogan.com Breaking News
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·
2d ago
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·
2d ago