Job Description Summary:

We are looking for a Costa Marketing Coordinator to join the Costa Coffee Mexico Marketing team, reporting directly to the Marketing Director. The core purpose of the role is to support the development and execution of the brand strategy, managing the portfolio, innovation initiatives, and market launches, always with a data-driven mindset and strong cross-functional alignment to drive business growth.

Key responsibilities include:

• Brand Strategy:

Support annual brand planning and translate global strategy into local market execution

• Portfolio & Innovation:

Performance analysis, opportunity identification, and support for new product launches

• Campaigns & Media:

Coordination with creative and media agencies, monitoring execution and results

• Activation Coordination:

Planning and follow-up of brand activations at point of sale and relevant channels, ensuring alignment with brand strategy and global guidelines

• Data & Insights:

Consolidation of market data (Nielsen, Euromonitor) and generation of insights to support decision-making

• Commercial Alignment:

Interface between marketing and Trade Marketing to ensure consistency between brand strategy and in-store execution

• Brand Governance:

Management of brand assets and compliance with global brand guidelines.

The ideal candidate has a minimum of 4 years of marketing experience, with a track record of agency management, market data analysis, and campaign execution. Strong analytical and strategic thinking, executive presentation skills (deck building), project management, and positive leadership are key. Experience in FMCG or the beverage/coffee category is a plus. The role oversees a Marketing Intern and engages with multiple internal and external stakeholders.

What We Can Do For You:

• Exposure to World Class Leaders: Availability to global marketing leaders that will expand your network and exposure you to emerging marketing technologies and techniques.

• Career Development: The Coca-Cola Company offers a wide range of resources and programs to support your career development, including global learning programs and leadership development programs.

• Agile Work Environment: We embrace agile with management that believes in removing barriers, so you are empowered to experiment, iterate, and innovate.

Skills: Location(s):

Mexico

City/Cities:

Mexico

Travel Required:

00% - 25%

Relocation Provided:

No

Job Posting End Date:

April 29, 2026

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.