Job Purpose and Impact:

The Professional, UX Design job is responsible for designing and developing engaging user experiences for various digital products. Under limited supervision, this role translates moderately complex user needs and business requirements into web and mobile features, ensuring designs align with brand guidelines and accessibility standards. This job partners with cross functional teams, including product managers, engineers, business partners, and other designers, to ensure products meet user needs and business goals.

Key Accountabilities
DESIGN CREATION: Uses design tools to draft wireframes, prototypes, and high fidelity mockups to effectively communicate design ideas, concepts and strategies.
USER RESEARCH & ANALYSIS: Researches user behavior and preferences through interviews, surveys and usability testing to gather insights and understand user perspectives on ease of use, value perception, utility, efficiency and other metrics in order to inform design decisions, and analyzes research data to identify user difficulties and opportunities for improvement.
DESIGN ITERATION: Incorporates feedback from users and other partners to refine designs, creating wireframes, mockups, and interactive prototypes to visualize design concepts and user flows, and iterates on designs based on feedback to improve user experiences.
COLLABORATION: Collaborates with product managers, developers and other partners to gain understanding of user needs and business goals while designing visually appealing and user friendly interfaces that align with brand guidelines and improve the overall user experience, and ensures designs are responsive and accessible across various devices and platforms.
DOCUMENTATION DEVELOPMENT: Prepares and maintains user personas, journey maps, and other user experience documentation to support design processes.
BRAND CONSISTENCY: Ensures designs are consistent with brand guidelines and accessibility standards.
USER EXPERIENCE BEST PRACTICES: Researches and stays up-to-date with industry trends and standard methodologies in user experience design to support continuous improvement of user experience design practices.
USABILITY TESTING: Conducts usability testing to evaluate the effectiveness of design solutions, analyzes test results and iterates on designs to improve usability and user satisfaction.
TOOLING: Applies proficiency in product design and prototype tooling and general knowledge of user testing software.

Qualifications:

Minimum requirement of 2 years of relevant work experience. Typically reflects 3 years or more of relevant experience.