Commercial Planning Analyst (CPG)

Overview

• Commercial Planning Analyst (CPG)

Are you passionate about transforming data into business decisions? Join our team as a Commercial Planning Analyst (CPG) where you'll play a key role in driving category growth through demand forecasting, market analysis, assortment optimization, and strategic recommendations.

Key Responsibilities

• Support category planning activities, including demand forecasting, planogram development, and SKU optimization.
• Analyze market and performance data from sources such as Nielsen, IRI, POS systems, and competitive intelligence platforms to identify trends and growth opportunities.
• Generate actionable insights to improve product assortment, pricing strategies, and promotional effectiveness.
• Partner closely with Sales, Marketing, Supply Chain, and Finance teams to ensure category strategies align with business objectives.
• Monitor and report category performance through key metrics including sales, margin, market share, and profitability.
• Develop recommendations to drive continuous improvement and sustainable category growth.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Finance, Data Analytics, or a related field.
• 3 to 5 years of experience in Category Management, Category Planning, Sales Operations, Commercial Analytics, Insights, or Finance within the Consumer Packaged Goods (CPG) industry.
• Advanced English proficiency.
• Experience working with market data and retail measurement tools such as Nielsen, IRI, and POS reporting.
• Advanced Excel and strong analytical capabilities.

What We're Looking For

• Strong analytical and problem-solving skills.
• Understanding of category management principles, consumer behavior, and market trends.
• Attention to detail and a continuous improvement mindset.
• Ability to collaborate effectively across multiple functions.
• Strong communication skills and the ability to translate data into actionable business insights.
• Adaptability, accountability, and a strong sense of urgency.

Preferred Background

Experience in:

• Category Management
• Category Planning
• Commercial or Sales Analytics
• Consumer Insights
• Sales Operations
• Revenue Growth Management (RGM)