
Content & Creator Operations Expert - Lemon8 (Japan)
About the role
Team Introduction
Lemon8 is a lifestyle information community where users can post image and video contents. Lemon8 offers practical and attractive content from a wide variety of genres such as beauty, fashion, gourmet, travel, and living. Users can find a free, diverse, and life-size lifestyle that matches their interests, or a life longing that is one step ahead of them.
Responsibilities:
- Use methods such as user interviews and data analysis to gain a deep understanding of the content ecosystem, and set medium- to long-term goals based on the characteristics of the Japanese market and the needs of target users.
- Leverage strong content sense and stay attuned to trending topics both inside and outside the app to expand authentic, high-quality UGC content and contribute to building a vibrant UGC community.
- Bring knowledge of the Japanese creator market, understand the appeals of creators and KOLs, and design appropriate strategies to support creator growth while nurturing flagship creators who represent Lemon8.
- Collaborate closely with Product, UG, and Marketing teams, utilizing buzz content, integrated marketing, and advertising operations to drive Lemon8’s growth, awareness, and reputation.
Requirements:
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Minimum Qualifications
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Strategic thinker with strong logical reasoning skills, capable of developing strategies through data and content analysis
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Excellent communication, teamwork, and leadership abilities; able to think positively and flexibly, work independently, or lead a team in setting and breaking down goals
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Highly sensitive to content trends, with a solid understanding of Japanese social media operations and app growth methodologies
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3+ years of professional experience in creator strategy, content operations, or marketing strategy within a content platform or social media industry
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Business-level proficiency in both Japanese and Chinese. Fluency in written and spoken Chinese is mandatory for managing stakeholders in Chinese-speaking markets.
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Preferred Qualifications
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Strong content creation skills, with a proven track record of successfully managing social media accounts on any platform.
Required skills
Marketing
Campaign management
Communication
About 바이트댄스(ByteDance)
Tokyo
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