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BNY Investments is the brand for investment management subsidiaries and affiliates within BNY. 

We are seeking a Senior Associate to join our Marketing team in BNY Investments in Tokyo, Japan.

Role overview: 

The Japan Marketing team supports all marketing activities for BNY Investments Japan, focusing on both retail and institutional channels to enhance brand awareness and business growth. The Vice President will collaborate with local sales and global marketing teams to design and deliver product marketing strategies in line with business goals. Key responsibilities include crafting compelling product narratives, producing high-quality marketing materials, orchestrating promotional campaigns, and adapting global product positioning for the Japanese market.

The ideal candidate will support the Head of Japan Marketing in robust marketing strategies, creating engaging content to showcase investment expertise, and enhancing the brand's presence in Japan. 

 

In this role, you’ll make an impact in the following ways: 

• Support Head of Marketing, Japan, in developing and implementingvcomprehensive marketing strategies to drive sales growth and brand awareness.
• Build strong relationships with client-facing teams to gather insights and help design targeted product marketing campaigns that resonate with the client needs.
• Assist in planning and executing digital, social media, and event initiatives.
• Manage and enhance the BNY Investments Japan website, implement digital marketing strategies and contents to increase web traffic.
• Produce and update marketing materials, including but not limited to sales brochures, ad-hoc reports, market/product presentations, investment education and seminar content.
• Adapt and develop thought leadership content to position the firm as a market leader in Japan.

 

To be successful in this role, we’re seeking the following: 

• Over 5 years of marketing experience in asset management.
• Good understanding of financial markets, asset management, and investment products.
• Strategic thinker with keen attention to detail and ability to meet tight deadlines.
• Native in Japanese with excellent writing and presentation skills.
• Professional English proficiency.
• Skilled in building relationships and communicating across organizational levels.
• Self-motivated, driven, and committed to professional growth.
• Proficiency in Bloomberg and Microsoft Office (Excel, Word, PowerPoint).

 

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• America’s Most Innovative Companies, Fortune, 2025
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• “Most Just Companies”, Just Capital and CNBC, 2025

 

Our Benefits and Rewards:

BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter. 

BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.