Senior RD Manager, Fujian Regional Development at Amazon

Amazon Global Selling — Region Development Manager (Xiamen)

Amazon Global Selling is looking for a Region Development Manager to join its China team based in Xiamen. This role sits at the intersection of business development, seller consulting, and regional ecosystem building across Fujian's diverse industrial clusters.

You will identify and engage potential sellers — from traditional manufacturers exploring cross-border e-commerce for the first time, to established DTC brands on platforms ready to expand onto Amazon. Your job is not just to recruit them, but to deeply understand their business context, craft compelling narratives for why Amazon is the right next step, and develop repeatable methodologies for engaging different seller archetypes.

We're looking for someone who is equal parts storyteller and strategist: someone who can distill field learnings into scalable playbooks, share insights across the organization, and continuously refine our approach to regional seller development.

• Key job responsibilities
• Execute a regional recruitment strategy by mapping Fujian's industrial clusters, analyzing the competitive landscape, and defining differentiated value propositions for diverse seller types.
• Identify, engage, and onboard sellers across a wide spectrum — new-to-export manufacturers, DTC/social-commerce brands expanding channels, established traders, etc.
• Build and document seller engagement methodologies: synthesize learnings from the field into frameworks and playbooks
• Tell compelling stories — internally and externally — about seller journeys, regional insights, and what works, contributing to organizational knowledge and cross-team collaboration.
• Monitor seller performance post-launch and work with account managers to summarize learnings on Seller success recipes.

Basic Qualifications:

• 5 years experience in business development, sales, consulting, or a related client-facing role.
• Bachelor's degree from a reputable university.
• Strong written and verbal communication skills in both English and Chinese.
• Demonstrated ability to operate independently in a fast-moving, sometimes ambiguous environment.
• Intellectual curiosity and a habit of turning observations into structured insights — you naturally ask "why does this work?" and write it down.
• Passion for understanding diverse business models and customer needs.

Preferred Qualifications:

• Experience planning, designing, and delivering large-scale events (e.g., seller summits, industry roundtables, regional conferences).
• Background in e-commerce, cross-border trade, or B2B/B2C marketplace ecosystems.
• Familiarity with Fujian's manufacturing and trade landscape.
• Experience working with SMEs or manufacturers new to digital commerce.
• Strong quantitative and analytical skills (including AI tools for data analysis) — ability to use data to identify opportunities and measure impact.

Basic Qualifications

• 5 years experience in business development, sales, consulting, or a related client-facing role.
• Bachelor's degree from a reputable university.
• Strong written and verbal communication skills in both English and Chinese.
• Demonstrated ability to operate independently in a fast-moving, sometimes ambiguous environment.
• Intellectual curiosity and a habit of turning observations into structured insights — you naturally ask "why does this work?" and write it down.
• Passion for understanding diverse business models and customer needs.

Preferred Qualifications

• Experience planning, designing, and delivering large-scale events (e.g., seller summits, industry roundtables, regional conferences).
• Background in e-commerce, cross-border trade, or B2B/B2C marketplace ecosystems.
• Familiarity with Fujian's manufacturing and trade landscape.
• Experience working with SMEs or manufacturers new to digital commerce.
• Strong quantitative and analytical skills (including AI tools for data analysis) — ability to use data to identify opportunities and measure impact.

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