Are you interested in shaping the future of entertainment experiences?

Prime Video is redefining how customers discover, follow, and engage with the content they love from premium movies and series to live sports, breaking news, and emerging interactive viewing experiences. As our platform evolves beyond traditional browsing and playback, we are creating new ways for customers to follow stories, moments, and rituals that matter most to them.

The Prime Video Content Experiences team is seeking a highly strategic and hands-on Senior UX Designer to help define the future of live and immersive entertainment experiences, with a strong focus on sports and rapid experimentation.

This role is ideal for a senior individual contributor who thrives in ambiguity, combines strong product thinking with exceptional interaction design craft, and is excited by the opportunity to prototype and shape entirely new customer experiences. You will work across multiple initiatives as a floating senior designer, partnering closely with product, engineering, research, and design leadership to bring concepts to life quickly and validate them through rapid experimentation.

You are equally comfortable defining long-term experience vision, building high-fidelity prototypes, and influencing cross-functional teams through strong customer-centered thinking. You believe design is not only about what customers see, but how experiences adapt, respond, and create meaning in real time.

• Key job responsibilities
• Lead UX design across high-impact initiatives within the Content Experiences space, with a strong focus on sports, live events, and emerging interaction models
• Translate ambiguous product opportunities into clear customer problems, use cases, and experience frameworks
• Design end-to-end customer journeys, interaction models, wireframes, visual mocks, and production-ready specifications
• Rapidly prototype concepts using modern design and prototyping tools, including AI-assisted workflows and emerging experience-building platforms
• Partner with Product Managers and Engineers early in concept development to shape hypotheses and test ideas quickly
• Drive systems-level thinking across experiences that span browse, detail, playback-adjacent, and live surfaces
• Influence roadmap direction through customer insights, design strategy, and experimentation learnings
• Present and socialize work confidently with senior stakeholders and leadership teams
• Help evolve how design operates within an AI-accelerated and rapid prototyping environment
• Contribute to design excellence by mentoring peers and raising the bar for craft, systems thinking, and customer obsession

A day in the life
As a Senior UX Designer on the Content Experiences team, no two days look exactly the same.

One day, you may be shaping a future-facing sports viewing concept that helps fans follow the most important moments across multiple live games. The next, you may be building an interactive prototype to test a new discovery pattern, or working with engineers to bring an experimental concept to life through rapid prototyping tools.

You will operate as a strategic senior IC across multiple workstreams, helping the team move quickly from early ideas to validated customer experiences. This role requires strong collaboration with product, engineering, research, and fellow designers, as well as the ability to navigate ambiguity and create clarity through design.

Basic Qualifications

• 7+ years of design experience
• An available online portfolio demonstrating end-to-end product design work
• Experience designing across complex customer journeys and multi-surface experiences
• Strong experience with modern design tools such as Figma and prototyping platforms
• Experience building interactive prototypes that communicate concepts and validate customer hypotheses
• Strong visual, interaction, and systems-thinking design skills
• Experience partnering closely with Product and Engineering teams in highly cross-functional environments
• Excellent communication and storytelling skills, including presenting to senior stakeholders

Preferred Qualifications

• Experience designing for sports, live events, media, or entertainment platforms
• Experience working in rapid prototyping environments using tools such as Figma Make, Kiro, or similar AI-assisted workflows
• Experience designing data-rich and real-time interaction experiences
• Strong product strategy and service design thinking
• Experience defining design frameworks, principles, and scalable experience patterns
• Experience mentoring designers and helping elevate team craft
• Comfort working in highly ambiguous, fast-moving product spaces

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, Culver City - 137,800.00 - 186,400.00 USD annually
USA, CA, Irvine - 137,800.00 - 186,400.00 USD annually
USA, WA, SEATTLE - 137,800.00 - 186,400.00 USD annually