
Brand Manager, Supplier & Team Member Engagement, Brand & Experiences
About the role
Whole Foods Market is the leading natural and organic foods retailer, and we're building brand programs, partnerships, and storytelling to match. Our Brand Engagement & Experiences team sits at the intersection of food culture, purpose-driven content, and immersive activations that connect customers, Team Members, and communities to the higher purpose at the heart of our brand: Nourishing People and the Planet.
We are seeking a Program Manager to own and elevate our supplier engagement, storytelling and recognition programs. This person is a strategic thinker who can deepen supplier partnerships and unlock new storytelling opportunities across events, content, and social channels. This role is event-heavy: we need someone with proven events experience who is highly organized, sets ambitious goals and metrics, and can seamlessly shift between big-picture strategy and day-of operations. The role will create impactful and scalable programs with our suppliers to build Whole Foods Market brand love among our suppliers, customers and Team Members. A quarter of the role will be dedicated to broader team event support and execution.
Key job responsibilities
Supplier Programs & Storytelling:
- Own end-to-end strategy and execution of Supplier Summit, Supplier Awards, and Team Member Awards programs
- Build and nurture strong relationships with suppliers, serving as a trusted partner and identifying opportunities for deeper activations, co-branded moments, and storytelling partnerships
- Develop and grow supplier storytelling initiatives that amplify our brand and create a positive echo chamber across owned and earned channels
- Draft creative briefs and go-to-market plans that look holistically across internal and external audiences
- Create high-quality content across multiple formats — presentations/slides, video, panel discussions, social, and long-form written narratives — that highlights supplier stories and reinforces brand values
- Develop and produce compelling panels and video content featuring suppliers for internal and external audiences
- Build and manage presentation decks for executive events, summits, and cross-functional storytelling moments
- Work cross-functionally with Merchandising, Social, and PR teams to identify, develop, and promote supplier narratives
- Manage supplier integrations into key company events, including CEO quarterly meetings
- Proactively cultivate supplier relationships that expand the pipeline of partnership and activation opportunities over time
Event & Content Management:
- Support with event strategy, content prioritization and writing
- Support food and beverage contracts, vendor relations, and event logistics
- Manage vendor relationships with professionalism, clear communication, and strong follow-through
- Coordinate with internal and external stakeholders to deliver seamless event experiences
Team Member Engagement:
- Support internal team member engagement programming, including large-scale activations
- Contribute to the strategy and delivery of recognition programs that build culture and community
Basic Qualifications
- 3+ years of program or project management experience
- Experience using data and metrics to determine and drive improvements
- Experience working cross functionally with tech and non-tech teams
- 5+ years of account or relationship management, small business logistics, or retail/vendor/supplier management experience
- Experience building and growing relationships with internal and external partners
- Experience as a writer, content marketer, or multimedia producer
- Experience with program management spanning planning, execution and project delivery
- Experience managing multiple projects, prioritizing, planning, and managing time
Preferred Qualifications
- 3+ years of driving end to end delivery, and communicating results to senior leadership experience
- Experience in stakeholder management, dealing with multiple stakeholders at varied levels of the organization
- Experience building processes, project management, and schedules
- Experience working with vendors or partners
- • Experience in retail, CPG, or food/grocery industry
- • Background in brand marketing or content strategy or writing
- • Experience managing executive-level events or project management
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, TX, AUSTIN - 74,200.00 - 129,800.00 USD annually
Benefits and perks
•Healthcare
•401(k)
•Equity
•Paid Time Off
•Free Meals
•Parental Leave
•Mental Health Support
Required skills
Brand management
Event planning
Program management
Storytelling
Stakeholder management
About Amazon
Austin
Headquarters