Y-3 Retail Operations Manager

Purpose & Overall Relevance
Responsible for regional retail operation, sales performance, inventory health, VIP management and team development. Ensure regional target delivery, store operation standard and high-quality customer experience.

Key Responsibilities

Regional Performance & Operation Execution:

• Implement national strategy and achieve regional sales, margin and operational KPIs.
• Manage daily store operation, including VM, service, inventory, cash control and compliance.
• Conduct regular store visits, coaching and action follow-up to improve execution.

Inventory & Stock Management:

• Manage regional inventory health, monitor inventory turnover, in-stock rate, sell-through and aged stock.
• Execute stock allocation, replenishment, consolidation and clearance according to national guidelines.
• Ensure daily/weekly stock count, inventory accuracy and loss prevention in stores.
• Analyze stock issues and provide action plans to optimize stock efficiency and reduce slow-moving inventory.

CRM & VIP Customer Management & Daily Maintenance:

• Execute national CRM and VIP management process; carry out daily VIP maintenance and care.
• Follow up VIP consumption, visit frequency, preference and feedback; provide personalized service.
• Organize regional VIP events, exclusive previews, styling services and member activities.
• Drive VIP repurchase, renewal and referral to improve VIP contribution and satisfaction.
• Maintain high-quality relationship with top VIP clients to enhance brand loyalty.

Data Analysis & Efficiency Improvement:

• Monitor sales, traffic, conversion, productivity; drive regional action plans.
• Promote SOP, tools and process optimization to improve store efficiency.
• Coordinate with merchandising, marketing and channels to support campaign execution.

Team Management & Development:

• Manage store managers, supervisors and retail team in the region.
• Support recruitment, training, performance management and talent development.
• Maintain positive team culture and improve team stability.

Training & Brand Standard:

• Deliver national training programs locally to ensure service and operation quality.
• Ensure brand standards and customer experience fully implemented in all stores.

Reporting & Communication:

• Provide timely regional operation reports, weekly/monthly review and action plans.
• Communicate proactively with national retail team to resolve issues.

Key KPIs

• Regional sales & margin achievement
• Inventory turnover, stock accuracy, aged stock control, sell-through rate
• Retail excellence and brand compliance rate
• VIP contribution, repurchase rate, customer satisfaction
• Staff filling rate, attrition rate, productivity
• Operational risk control

Requirements

• Bachelor’s degree or above
• 5+ years retail operation management experience; 2+ years regional management experience
• Strong experience in inventory management, store operations, CRM and VIP maintenance
• Experience in premium fashion / sportswear retail is preferred
• Strong store operation, team leadership, data analysis and coaching skills
• Proactive, execution-oriented, able to travel frequently
• Good English communication skills a plus