Associate Director, International P2P & Engagement Lead, Gastroenterology at AbbVie

The P2P & Engagement Lead – Gastroenterology drives international peer-to-peer engagement strategy and scientific influencer activation across Abb Vie’s global markets. This role ensures Abb Vie’s leadership in inflammatory bowel disease (IBD) through impactful medical–commercial partnerships, data-driven engagement models, and HCP experience excellence.

As a member of the International Commercial Team, the role bridges global marketing, in-field excellence, and scientific engagement, ensuring Abb Vie’s messages are delivered credibly, compliantly, and consistently across markets.

Key Responsibilities: Strategic Commercial Leadership

• Define and lead the international P2P & HCP engagement strategy for Abb Vie’s Gastroenterology portfolio.
• Partner with Area and Affiliate teams to translate global strategies into localized, high-impact engagement programs.
• Champion Abb Vie’s patient-centric vision, ensuring P2P initiatives drive meaningful clinical dialogue and adoption.
• Lead planning of International Expert Forums, symposia, and advisory initiatives that reinforce Abb Vie’s scientific leadership.

Peer-to-Peer Excellence

• Develop and standardize speaker and KOL engagement frameworks across markets.
• Oversee training and development of speakers and scientific advocates, ensuring content is data-driven and compliant.
• Leverage digital, hybrid, and in-person formats to expand reach and engagement quality.
• Evaluate program effectiveness through performance dashboards, KPIs, and feedback analytics.

Stakeholder Engagement & Advocacy

• Build strong relationships with regional KOLs, professional societies, and patient organizations to amplify Abb Vie’s credibility.
• Partner with Medical Affairs and Market Access to align engagement strategy with evolving scientific and payer landscapes.
• Drive collaboration between cross-functional international teams to ensure message consistency and shared learning.

Commercial & Market Impact

• Align P2P and engagement initiatives with brand objectives, launches, and lifecycle priorities.
• Partner with commercial teams to identify emerging influencers and new engagement opportunities in each market.
• Ensure all engagements are executed in line with Abb Vie’s compliance and governance standards.

Data, Insights & Innovation

• Use analytics and field insights to continuously refine HCP engagement strategies.
• Identify trends in scientific adoption, digital engagement, and peer influence networks.
• Drive innovation in engagement models — including virtual advisory boards, on-demand education, and omnichannel learning.
• Bachelor’s degree in Life Sciences, Business, or related field; MBA or MSc preferred.
• 5+ years of commercial experience in the pharmaceutical or biotech industry, ideally in Gastroenterology / Immunology.
• Proven record in HCP engagement, peer-to-peer programs, and brand or customer excellence leadership.
• Deep understanding of IBD market dynamics, treatment landscape, and Abb Vie’s competitive positioning.
• Strong leadership, strategic thinking, and cross-functional influence skills.
• Ability to travel internationally (~40%).
• Fluent in English; other languages are an asset.

Core Competencies:

• Strategic agility and business acumen
• Scientific credibility and communication excellence
• Cross-cultural collaboration and influence
• Customer focus and stakeholder empathy
• Innovation in engagement and executional excellence
• Compliance and ethical integrity

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
• This job is eligible to participate in our short-term incentive programs.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.

Abb Vie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled.

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About Abb Vie

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.