Abbott
Abbott

Head of Marketing

RoleMarketing
LevelDirector
LocationBangkok, Thailand
WorkOn-site
TypeFull-time
Posted1 day ago
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About the role

JOB DESCRIPTION:

CORE JOB RESPONSIBILITIES:

  • Provide Sales, Marketing and Ethical teams with leadership and direction to achieve the overall sales, profit and market share position of the nutrition business.
  • Design and develop marketing objectives, strategies, annual brand/trade marketing, ethical and sales plans in coordination with local brand/trade/ethical managers to ensure timely execution.
  • Closely monitor budgets and expenditures to ensure that resources are spent in line with the business plan commitment.
  • Engage and maintain rapport with key opinion leaders in the assigned markets to strengthen brand awareness and endorsement in the ethical channel.
  • Monitor competitive market situation and take actions to grow the market share.
  • Provide product training and updated competitor information intelligence to local teams on an on-going basis.
  • Identify new product and channel development opportunities in assigned markets.
  • Manage the full process of label creation of assigned markets.
  • Ensure all company activities are conducted within the framework of the Abbott Code of business conduct and applicable local regulations in assigned markets.

EDUCATION/QUALIFICATIONS/EXPERIENCE:

  • Degree in Marketing, Business or Science Discipline or equivalent.
  • Strong marketing and sales track record of 5 - 8 years in fast moving consumer goods industry. Experience in nutrition industry is added advantage.
  • Good understanding of marketing related principles and comprehensive industry knowledge.
  • Willing and able to travel to assigned markets on a regular basis.

The base pay for this position is

N/A
In specific locations, the pay range may vary from the range posted.

JOB FAMILY:

Product Management

DIVISION:

ANI International Nutrition:

LOCATION:

Thailand > Bangkok : Q-House Lumpini Building

ADDITIONAL LOCATIONS:

WORK SHIFT:

Standard

TRAVEL:

Yes, 25 % of the Time

MEDICAL SURVEILLANCE:

Yes

SIGNIFICANT WORK ACTIVITIES:

Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

Benefits and perks

Learning Budget

Required skills

Marketing leadership

Brand strategy

Budget management

Channel development

Cross-functional leadership

About Abbott

Thailand - Bangkok

Headquarters