Product Marketing Manager

• Electrification Distribution Solutions

About ABB

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we'll give you what you need to make it happen. It won't always be easy, growing takes grit. But at ABB, you'll never run alone. Run what runs the world.

ABB's Distribution Solutions Division provides utility, industrial and commercial customers with safe, smart, and sustainable technologies for the distribution of electricity. With ABB Ability™ enabled digital solutions at its core, our extensive portfolio includes Medium Voltage air- and gas-insulated switchgear (1 to 66 kilovolts) switchgear, distribution automation products, switching, limiting, measuring, and sensing devices, modular substation packages, and related services.

About the Role

This position reports to the EL Product Marketing Manager and contributes to the Electrification Distribution Solutions (Medium Voltage) Business in Malaysia. The work model for this role is Hybrid.

Main stakeholders are ABB Valued Customers, Partners & Employees.

Your Responsibilities

You will be mainly accountable for:

• Implementing the local go-to market product marketing strategy including definition and communication of product value propositions, product positioning in accordance with the global product marketing strategy
• Leading the new product launch & deployment process
• Ensuring product marketing targets and budgets are met through regular monitoring and implementing improvement plans as needed
• Executing annual marketing plans in collaboration with relevant business units/product groups and preparing business plans focused on business development for defined markets
• Supporting the Sales organization/customers in determining technically appropriate and cost-effective solutions and preparing demanding offers
• Overseeing sales execution for assigned products by providing relevant materials and guidance to sales team(s)
• Striving for the growth and profitability of assigned products
• Coordinating market analyses with sales team members and defining appropriate forecasts and strategizing business plans based on market trends, business opportunities
• Evaluating and sharing customer research, market conditions and competitor data
• Implementing marketing activities and supporting the Sales organization in increasing sales and services for respective products
• Enhancing sales efficiency through providing appropriate product knowledge information and training

Qualifications

• Degree/Diploma in Electrical/Electronic Engineering
• Minimum 5 years of experience in engineering product management or sales
• Experience in medium voltage Product such as switchgear, protection relay, Compact Substation, E-house, DCS & EMNCS, and distribution solutions product portfolio and in order management and order forecast/revenue forecast is an added advantage
• Demonstrated skill in developing and managing customer relationships with a collaborative, solutions-oriented approach
• Proficient product-to-market sense and ability to communicate effectively internally and externally
• Proficient in written and spoken English, with strong ability to communicate effectively across internal and external stakeholders
• Willingness to travel up to 30% locally

Why ABB

Working at ABB gives you the opportunity to contribute to a healthier and more prosperous world. Add to your story by joining a passionate team, focused on pushing the boundaries of technology to drive performance, shape new business models and find new ways of working that benefit our customers, partners and society. We want you to be proud of being part of ABB.

We Care

At ABB, we care about our people and their stories. We create safe, fair, equitable and inclusive working environments in which our people can succeed and develop, regardless of gender, ethnicity, sexual orientation or cultural, religious or social background. Diverse teams make us stronger. ABB is also committed to a high standard of integrity in everything we do.

We Grow

We help our people succeed and develop, and we empower them to create their own careers at ABB. Our benefits, reward and development programs encompass a wide array of offerings.

How to Apply

Do you want to shape the future, together with us? Get more insights into our recruitment process and find some helpful tips and tricks how to join the team. Make our story your story.

We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.