Digital Sales Manager

• Energy Industries

About the Role

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we'll give you what you need to make it happen. It won't always be easy, growing takes grit. But at ABB, you'll never run alone. Run what runs the world.

This Position reports to: HUB Digital Sales Manager

In this role, you'll help run what runs the world by driving the digital sales strategy for the Energy Industries business across the UK, Ireland, and Azerbaijan. You will lead growth initiatives, elevate customer success, and strengthen the digital capability of the broader sales organization.

Work model: Home-based from the UK with both UK and international travel

Your Role and Responsibilities

Regional Sales Operations, Strategy & Growth

• Jointly with the regional Process Automation Energy Industries sales leadership and sales organization, develop and implement the digital solutions sales growth strategy
• Act as the digital solutions sales champion for the Process Automation Energy Industries sales organization
• Facilitate collaboration and sales enablement between the regional/global digital teams and the sales organization
• Own the digital solutions sales opportunity pipeline, including qualification, forecasting, and governance
• Lead customer sales engagements and strategic account teams for digital pursuits

Account Strategy & Growth

• Develop and execute strategic account plans for selected top-tier customers, aligned with customer goals, ABB strategy, and broader account objectives
• Identify growth opportunities across digitalization, reliability, operational excellence, and performance optimization
• Drive multi-year engagement strategies to secure long-term partnerships

Customer Relationship Management

• Serve as the primary point of contact for digital across strategic accounts, ensuring high customer satisfaction
• Build trusted-advisor relationships with stakeholders across operations, engineering/technology, and executive levels
• Facilitate regular business reviews and strategic planning sessions with ABB account teams and customers

Solution Selling & Value Delivery

• Collaborate with technical and product teams to tailor digital solutions to customer needs
• Lead consultative, value-based engagements focused on ROI and measurable business outcomes
• Translate complex technical offerings into clear, compelling business value propositions

Cross-functional Collaboration

• Align go-to-market strategy with solution consultancy, product management, and delivery teams
• Coordinate with service and support teams to ensure seamless post-sales execution and customer success
• Provide customer feedback to inform product innovation and development

Market Intelligence & Reporting

• Track industry trends, competitor activity, and customer developments
• Maintain accurate forecasting, pipeline management, and CRM documentation
• Report on account performance, risks, and strategic initiatives to senior leadership

Qualifications for the Role

• Bachelor's degree or higher in business, engineering, technology, or a related field
• Several years of experience in digital sales within process automation, energy industries, or related sectors
• Proven experience developing and implementing sales growth strategies and managing opportunity pipelines
• Demonstrated ability to lead strategic account engagements and multi-year customer pursuits
• Knowledge of CRM systems, forecasting, and digital solution selling
• Strong consultative selling approach with the ability to translate technical solutions into business value
• Ability to innovate, take ownership, and drive continuous improvement
• Fluent in English; based in the United Kingdom
• Willingness to travel within the UK, Ireland, and Azerbaijan—up to 50%

Benefits

• Competitive salary
• 25 days annual leave plus bank holidays
• Competitive contributory pension scheme
• Life assurance
• Flexible benefits scheme (including options to buy/sell holidays, health checks, dental, eye care, gym memberships, cycle to work, gadget discounts and more)
• Internal mobility opportunities, mentorships & access to projects globally
• Employee Assistance Programme
• Generous employee referral scheme
• Company car or cash car allowance
• Working from home / Hybrid / Flexible working
• Private medical cover
• Generous bonus scheme

For the 5th consecutive year, ABB UK has been recognised as a Top Employer. This certification reflects our commitment to a better world of work and outstanding people practices.

Why ABB

Working at ABB gives you the opportunity to contribute to a healthier and more prosperous world. Add to your story by joining a passionate team, focused on pushing the boundaries of technology to drive performance, shape new business models and find new ways of working that benefit our customers, partners and society. We want you to be proud of being part of ABB.

We care

At ABB, we care about our people and their stories. We create safe, fair, equitable and inclusive working environments in which our people can succeed and develop, regardless of gender, ethnicity, sexual orientation or cultural, religious or social background. Diverse teams make us stronger. ABB is also committed to a high standard of integrity in everything we do.

We grow

We help our people succeed and develop, and we empower them to create their own careers at ABB. Our benefits, reward and development programs encompass a wide array of offerings.

How to Apply

Do you want to shape the future, together with us? Get more insights into our recruitment process and find some helpful tips and tricks how to join the team. Make our story your story.

Visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.

#RunwithABB #ABBCareers