Position Summary

Are you the connector who turns bold commercial ambitions into flawless launches? As Go-to-Market Team Lead, you sit at the heart of our organization—bringing teams together, setting priorities, and ensuring every campaign and product launch lands with impact. This is a role for a strategic thinker with a sharp operational mindset who thrives on ownership, alignment, and momentum.

Role and Responsibilities

How you make a difference As Go-to-Market Team Lead, you own the end-to-end Go-to-Market process for launches and campaigns across our e-store. You ensure seamless alignment between commercial priorities, strategy, marketing objectives, and execution readiness across all channels. By connecting the right stakeholders at the right time, you enable teams to deliver consistently strong, on-time executions.

You act as the guardian of structure and clarity—driving planning, managing dependencies, and facilitating decision-making across functions. Through strong governance, clear roadmaps, and effective alignment moments, you make sure our Go-to-Market plans are not only ambitious, but also realistic and executable.

Also, you lead and develop a small team of 2 Specialists, providing direction, coaching, and feedback to help them—and the business—perform at their best.

Key responsibilities & Accountabilities:

• Own and manage the full Go-to-Market calendar, ensuring visibility, prioritization, and alignment across all campaigns and product launches
• Lead quarterly planning and alignment sessions, consolidating commercial and business innovation inputs into a clear, actionable roadmap
• Drive structured cross-functional decision-making for key campaign and launch components
• You oversee campaign readiness and follow up, ensuring the team completes all deliverables on time and meets brand and commercial standards.
• Continuously improve Go-to-Market governance, documentation, and workflows to enhance consistency and efficiency
• Lead, coach, and develop a team of Go-to-Market Specialists, fostering clarity, ownership, motivation, and accountability

Skills and Qualifications:

Your team As Go-to-Market Team Lead, you are part of the E-store Online Marketing organization (23 professionals), structured into four teams — Go-to-Market, Online Marketing, Performance & Optimization, and Online Execution — all working together to drive digital growth. In this hands-on role, you combine strategic ownership with execution, lead a small team of two specialists, and report to the Online Marketing Manager while collaborating closely with the other domain managers.

What you bring As our new Go-to-Market Team Lead, you combine strategic thinking with strong execution skills. You maintain a clear helicopter view, set the right priorities, and confidently lead a team in a complex, fast-paced environment. You communicate clearly and constructively, enabling alignment and ownership across stakeholders.

You bring solid project management experience, work in a structured and detail-oriented way, and enjoy improving processes to make them scalable and effective. With a problem-solving mindset, you facilitate focused alignment sessions that drive clear decisions and strong collaboration.

We also request:

• Completed Bachelor’s degree in Marketing or a related field
• Minimum of 5 years’ experience as a Go-to-Market Team Lead or in a similar role
• Proven experience leading large-scale, international projects, including launch preparation within complex organizations
• Strategic and hands-on leader with proven people management skills
• Strong facilitator of cross-functional alignment and decision-making
• Professional command of Dutch and English; experience with Power BI and Adobe is a plus

What’s in it for you?

• Competitive compensation & benefits package to reward you for your work in supporting our company to grow. Including health insurance, 100% reimbursed by Samsung, 6% personal contribution to pension and an internet allowance of €29.42 per month.
• Bonus system where you can earn up to an extra monthly salary per quarter.
• Annual incentive: up to 0,5 months' salary (for Sales and Marketing).
• A position for 40 hours a week.
• A company (lease)car
• 25 vacation days + Good Friday and the possibility to buy 5 extra vacation days.
• Telephone from Samsung with unlimited calling and 10GB data, within the EU and a Laptop of Samsung.
• Working hybrid with at least 3 days at the office, so you can optimize your workflow and enjoy the best of both worlds.
• The possibility to use the company restaurant, where you can enjoy an extensive lunch for a competitive price and even freshly prepared evening meals by our Samsung chef to take home every day. Discount on the purchase of Samsung products via our employee portal, up to a purchase amount of €2,500 per year
• Extensive Development, Health & Wellbeing programs (for example Samsung University, young talent & leadership programs, we have our own fitness on site, we have an online mental health portal, personal gym sessions which you can join and many more because we care about your development and wellbeing).

About us

Our story begins in 1969, when Samsung saw the light of day with the ambition to help people achieve the impossible. After more than 50 years, we are still innovating and creating boundless technology that helps people make the impossible possible. We remain driven by our purpose, which is why we put people and what they care about at the center of everything we create.

We do this by staying true to our global values.

• Human experiences (We put people first, at the center of everything we do).
• Progressive Innovation (We are constantly finding new ways to improve the way people live by creating inventive products and services).
• Rebellious Optimism (We challenge ourselves and the status quo to change the world).
• Integrity & transparency (We always strive to do the right thing by being open and honest with our customers and partner ecosystem).
• Social improvement (We believe that technology should benefit everyone. It should be accessible, sustainable and used for good).

Ready to drive innovations as our next Go to Market Team Lead? Join us and make an impact, apply today!

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