Jobs
负责区域营销相关策略、流程及体系文件的制定及落地,同时管控活动的执行效果,识别过程风险及业务增长机会点,推动销售业绩提升;执行供应商招标、合同签订及项目验收,审核活动相关材料及费用报销,确保合规。
1.制定区域营销相关策略、年度/周期性活动计划,并推动各区域的落地执行,为区域销量提供促销政策传播支持,包括政策包装、宣传物料、销售工具等。
2.制定并管理区域市场预算,跟进、分析KPI达成状态,定会汇报并识别改善机会点,促进预算资源的高效利用并符合公司要求。
3.制定区域市场相关流程及体系文件(如操作规范、审批流程),推动标准化管理并定期更新。
4.协助区域制定促销活动,提升区域销量。
5.执行零售市场业务相关供应商招标、合同签订及履约监督,建立供应商评估机制,保障服务质量。
6.协同开发数据相关系统(如CRM、营销分析平台),负责系统功能测试、数据维护及用户培训,提升数字化能力。
7.审核供应商及经销商固定市场费用核销材料,完成报销流程,确保费用合规性及财务透明度。
教育背景:
本科及以上学历,市场营销、广告学、传播学、电子商务或相关专业。
工作经验:
1. 具备区域市场营销、零售营销管理、经销商营销支持或相关经验,有汽车行业经验者优先。具备营销活动策划、组织、执行及效果评估的实战经验。有预算管理、供应商管理及流程制定经验。
2. 对新媒体运营有深入理解,具备内容策划、数据分析和优化能力,能够利用数据工具进行效果追踪和洞察提取。
3. 熟练使用办公软件,尤其是Excel和PowerPoint,具备出色的报告撰写和演示能力。
4. 具备出色的沟通、协调和项目管理能力,能够有效整合内外部资源,工作细致严谨,责任心强,具备良好的团队合作精神和抗压能力。
5. 具备创新精神和快速学习能力,能够适应市场变化。
6. 具备良好的英语读写能力者优先。
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About Ford

Ford
PublicThe Ford Motor Company is an American multinational automobile manufacturer headquartered in Dearborn, Michigan, United States. It was founded by Henry Ford and incorporated on June 16, 1903.
10,001+
Employees
Shanghai
Headquarters
$48B
Valuation
Reviews
3.4
10 reviews
Work Life Balance
2.8
Compensation
3.7
Culture
2.5
Career
2.9
Management
2.3
45%
Recommend to a Friend
Pros
Good pay and benefits
Decent work-life balance options
Learning and advancement opportunities
Cons
Poor management and favoritism
Mandatory overtime and exhausting schedules
Limited growth opportunities
Salary Ranges
36 data points
Mid/L4
Senior/L5
Mid/L4 · ADAS Data Analytics Engineer
1 reports
$132,847
total / year
Base
$102,190
Stock
-
Bonus
-
$132,847
$132,847
Interview Experience
5 interviews
Difficulty
3.0
/ 5
Duration
14-28 weeks
Offer Rate
40%
Experience
Positive 40%
Neutral 40%
Negative 20%
Interview Process
1
Phone Screen
2
Technical Interview
3
Behavioral Interview
4
Final Round Interview
Common Questions
Behavioral
Technical
Assessment
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