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[RGCB] Principal, Biz Marketing

Coupang

[RGCB] Principal, Biz Marketing

Coupang

Shanghai, China

·

On-site

·

Full-time

·

1w ago

Required Skills

Content Strategy

Project Management

Cross-functional Collaboration

Role Overview

We are seeking a highly driven and strategic Content Strategy & Operations Manager to lead content planning, creation, and distribution across multiple channels. This role is critical in building a strong content ecosystem that drives engagement and business growth.

Key Responsibilities

  • Content Planning & Creation

  • Develop and execute a comprehensive content strategy aligned with business objectives.

  • Generate high-quality, engaging content for various formats and platforms.

  • Channel Development & Content Operations

  • Establish and manage content distribution channels (social media, blogs, newsletters, etc.).

  • Optimize content performance through data-driven insights and continuous improvement.

  • Performance Metrics

  • Drive measurable outcomes with a focus on:

  • Followers

  • Page Views

  • Leads

  • AID (Awareness, Interest, Desire)

Qualifications

  • Experience in Complex Environments

  • Proven track record in a Fortune 500 headquarters or similarly complex global organization.

  • Ability to deal with ambiguity and navigate dynamic business contexts.

  • Core Competencies

  • Strong sense of urgency and results-oriented mindset with accountability for business impact.

  • Fast learner with exceptional execution speed and adaptability.

  • Excellent cross-functional collaboration skills; able to think big and prioritize enterprise-wide goals over siloed interests.

Recruitment Process and Others

Recruitment Process

  • Application Review

  • Phone Interview

  • Onsite (or Virtual Onsite) Interview – Offer

  • The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.

  • Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.

Details to Consider

  • This job posting may be closed prior to the stated end date for application if all openings are filled.

  • Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process.

  • Those eligible for employment protection (recipients of veteran’s benefits, the disabled, etc.) may receive preferential treatment for employment in accordance with applicable laws.

Privacy Notice​

  • Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below: https://www.coupang.jobs/privacy-policy/

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About Coupang

Coupang

An e-commerce platform that offers a wide variety of products, including apparel, electronics, and home goods.

10,001+

Employees

Seoul

Headquarters

$109B

Valuation

Reviews

2.5

9 reviews

Work Life Balance

2.1

Compensation

2.8

Culture

2.4

Career

3.2

Management

1.9

25%

Recommend to a Friend

Pros

Growth opportunities and career advancement

Good compensation and timely pay

Remote work flexibility

Cons

Poor work-life balance and long hours

Toxic management and controlling behavior

Poor working conditions and workplace safety

Salary Ranges

1 data points

Principal/L7

Senior/L5

Principal/L7 · Data Scientist L7

0 reports

-

total / year

Base

-

Stock

-

Bonus

-

Interview Experience

2 interviews

Difficulty

4.0

/ 5

Offer Rate

50%

Experience

Positive 0%

Neutral 50%

Negative 50%

Interview Process

1

Application Review

2

Recruiter Screen

3

Behavioral/Culture Fit Interview

4

Coding Interview

5

Technical Interview

6

Final Round

Common Questions

Coding/Algorithm

System Design

Behavioral/STAR

Technical Knowledge

Culture Fit