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Head of Data - Marketing

Canva

Head of Data - Marketing

Canva

Sydney

·

On-site

·

Full-time

·

1w ago

What you’d be doing in this role

As Canva scales change continues to be part of our DNA. But we like to think that's all part of the fun. So this will give you the flavour of the type of things you'll be working on when you start, but this will likely evolve.

This role will see you:

  • Leading a team of ~25 data scientists and analytics engineers across Marketing Data.

  • Acting as a strategic partner to Marketing, Growth and Finance teams.

  • Driving best in class global marketing measurement strategies including next-gen attribution models and marketing mix modelling.

  • Implementing AI and ML powered marketing solutions for campaign optimisation and customer experience.

  • Translating our ambitious marketing plan and our crazy big goals for the Canva brand into scalable data infrastructure and actionable insights.

  • Collaborating with stakeholders and operational partners to refine reporting formats and rhythms to provide the most value for the lowest lift

  • Shaping the future of data’s role in marketing through experimentation, storytelling, and strategic influence.

You're probably a match if

  • You have experience leading high-performing data teams in a high-growth, marketing-led environment.

  • You’re a compelling data storyteller who thrives on turning complexity into clarity.

  • You're confident partnering with senior stakeholders and influencing strategic decisions.

  • You bring deep knowledge of marketing measurement frameworks, LTV/CAC modelling, and funnel analytics.

  • You're highly skilled with tools like Snowflake, DBT, Segment, and Looker/Tableau.

  • You value kindness, empathy, and a culture of development in your leadership style.

About the team

The Marketing Data team is on a mission to unlock the full potential of data in Canva’s marketing efforts. We empower teams to make bold decisions backed by robust insights, bringing the power of data to every customer touchpoint. With Canva’s goal to reach 1 billion users, this team plays a critical role in fuelling our growth.

What's in it for you?

Achieving our crazy big goals motivates us to work hard - and we do - but you'll experience lots of moments of magic, connectivity and fun woven throughout life at Canva, too. We also offer a range of benefits to set you up for every success in and outside of work.

Here's a taste of what's on offer:

  • Equity packages - we want our success to be yours too

  • Inclusive parental leave policy that supports all parents & carers

  • An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more

  • Flexible leave options that empower you to be a force for good, take time to recharge and supports you personally

Check out lifeatcanva.com for more info.

Other stuff to know

We make hiring decisions based on your experience, skills and passion, as well as how you can enhance Canva and our culture. When you apply, please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.

We celebrate all types of skills and backgrounds at Canva so even if you don’t feel like your skills quite match what’s listed above - we still want to hear from you!

Please note that interviews are conducted virtually.

Join the team redefining how the world experiences design.

Hey, g'day, mabuhay, kia ora, 你好, hallo, vítejte!

Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.

Where and how you can work

Our flagship campus is in Sydney. We also have a campus in Melbourne and co-working spaces in Brisbane, Perth, Adelaide and Auckland. But you have choice in where and how you work, we trust our Canvanauts to choose the balance that empowers them and their team to achieve their goals.

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About Canva

Canva

An online design and visual communication platform that provides design tools for non-designers.

1,001-5,000

Employees

Sydney

Headquarters

$40B

Valuation

Reviews

3.8

20 reviews

Work Life Balance

4.2

Compensation

3.8

Culture

4.1

Career

3.9

Management

3.2

72%

Recommend to a Friend

Pros

Great culture and work environment

Flexibility in work arrangements

Excellent employee benefits and compensation

Cons

Lower salary concerns

Can be chaotic at times

Lack of inclusivity for people of color

Salary Ranges

23 data points

Junior/L3

L2

L3

L4

L5

L6

Mid/L4

Senior/L5

Director

Junior/L3 · Marketing

0 reports

$147,135

total / year

Base

-

Stock

-

Bonus

-

$125,065

$169,205

Interview Experience

9 interviews

Difficulty

3.1

/ 5

Duration

14-28 weeks

Offer Rate

33%

Experience

Positive 33%

Neutral 67%

Negative 0%

Interview Process

1

Application Review

2

Recruiter Screen

3

Technical Phone Screen

4

AI Assisted Coding Round

5

Final Interview

6

Offer

Common Questions

Coding/Algorithm

Technical Knowledge

Behavioral/STAR

System Design

Culture Fit