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Benefits & Perks
•Parental leave
•Comprehensive health, dental, and vision insurance
•Professional development budget
•Team events and activities
•401(k) matching
•Parental Leave
•Healthcare
•Learning
Required Skills
TypeScript
React
Node.js
Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!
The Opportunity:
Reporting directly to the Director of the Digital Experience Marketing and Integrated GTM Strategy, this role will drive high-impact marketing initiatives that leverage agentic capabilities to align Adobe’s enterprise go-to-market (GTM) strategy with customer needs, sales plays, and product innovation. The ideal candidate will bring a strong mix of strategic thinking, cross-functional leadership, and operational rigor to drive measurable business outcomes across the funnel.
What You’ll Do:
You’ll work cross-functionally to drive strategic initiatives that span AI-assisted Marketing Capabilities, Integrated GTM Strategy & Alignment, and Translating Account, Persona & Content Strategy into Actionable Insights, Vision-setting and Storytelling. This is a high-visibility role with exposure to senior leadership and opportunities to shape how Adobe delivers experiences to enterprise customers. Key contributions:
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*Develop AI-Driven Marketing Capabilities: Collaborate on initiatives to develop agentic capabilities for Business Development Reps and Marketers; scoping use cases and translating data into actionable insights and next-best-action recommendations. Support Proof-of-Concept testing to improve agentic capabilities and recommendations.
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*Foster Integrated GTM Strategy & Alignment: Support the development of strategies to deliver unified customers experiences by synthesizing data from multiple sources (CRM, web, campaign, sales). Partner with Product Marketing, Sales Strategy, and Analytics to shape our unified approach to customers and ensure alignment with sales plays, product priorities, and customer personas.
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*Translate Account, Persona, & Content Strategy and Actionable Insights: Contribute to the creation and evolution of marketing scorecards and dashboards (e.g., Power BI, CJA B2B), helping teams translate data into actionable insights to inform GTM prioritization. Assist in building and maintaining dashboards, heatmaps, and prioritization tools to support targeted engagement strategies.
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*Cross-Functional Leadership: Lead cross-functional workstreams with stakeholders across Enterprise Marketing, PMM, Sales, Content Strategy, ACS, and DX Products to drive alignment and execution.
Experience:
We’re seeking a highly analytical and strategic thinker to join our Integrated GTM Strategy & PMO team. This role is ideal for someone with a strong foundation in marketing, data analytics, decision sciences, or strategy consulting, and a passion for driving business impact through customer-centric, data-informed marketing strategies.
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Currently enrolled in a full-time MBA program graduating between December 2025 – June 2026
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Exceptional analytical and quantitative problem solving skills, including conducting research, analyzing data, developing hypotheses, and synthesizing recommendations
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Exceptional written and verbal communication skills with the ability to influence both peers and leaders
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Experience in B2B marketing, GTM strategy, or marketing operations preferred
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Proven ability to lead cross-functional initiatives and influence senior stakeholders.
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Familiarity with AI-powered marketing tools, CRM systems (e.g., Salesforce), and campaign orchestration platforms preferred
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Excellent communication and storytelling skills, with a track record of translating complex data into compelling narratives.
Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $87,300 -- $167,250 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.
In California, the pay range for this position is $115,500 - $167,250
At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).
In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.
State-Specific Notices:California:
Fair Chance Ordinances:
Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.
Colorado:
Application Window Notice:
Feb 27 2026 12:00 AM
If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.
Massachusetts:
Massachusetts Legal Notice:
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.
Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.
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About Adobe

Adobe
PublicA software company that provides its users with digital marketing and media solutions.
10,001+
Employees
San Jose
Headquarters
$126B
Valuation
Reviews
3.3
9 reviews
Work Life Balance
3.5
Compensation
3.8
Culture
3.2
Career
3.4
Management
2.8
58%
Recommend to a Friend
Pros
Good people and culture
Strong leadership and management support
Good employee benefits and perks
Cons
Inconsistent management quality
Poor treatment of contractors
Toxic leadership at director level
Salary Ranges
4,150 data points
L2
L3
L4
L5
L6
Principal/L7
L2 · UX Researcher L2
0 reports
$121,680
total / year
Base
$48,672
Stock
$60,840
Bonus
$12,168
$85,176
$158,184
Interview Experience
3 interviews
Difficulty
3.0
/ 5
Interview Process
1
Online Assessment
2
Technical Interview
3
Team Matching
Common Questions
Technical/Coding Questions
Online Assessment
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