Skill required: Marketing Operations

• Digital Project Management

Designation: Brand & Comm Strategy Assoc Manager

Qualifications: Any Graduation **Years of Experience:**10 to 14 years About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security.

Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.

Visit us at www.accenture.com
What would you do? Do you want to make a real contribution to the sustainability of our planet? Electric vehicles are having a huge impact on the energy transition, join bp pulse and you can be part of that impact.

bp pulse are the UK’s fastest growing EV charging network and we need YOU to help us on our adventure to get to an Electric Future and become Net Zero.

We’re looking to meet the growing global demand for safe, sustainable, and affordable energy. We aim to deliver the fastest, most convenient network of 100,000 EV charging points worldwide by 2030. To do this, we need rapidly to grow our fantastic team with the best talent out there.

YOU can help us get there. We’re looking for a dynamic, insight and data orientated Mar Comms lead (UK) to focus on increasing usage for our chargers, launching new sites as well as demand partners.
We are looking for a proactive, highly organized individual to join pulse as Planning & Content Manager. Reporting to the Head of Brand, Content and Planning, you’ll be part of the Global Marketing and Communications team, which is responsible for setting overarching marketing strategies, creating processes to simplify our workflows in each market, driving brand awareness, consideration and purchase intent. You’ll need to build a close working relationship with pulse’s local market teams and collaborate closely with the Accenture Hub.

• As Planning & Content Manager, you’ll work with the Head of Brand, Content and Planning to understand local markets’ content and creative needs – helping to translate them into clear, annual and quarterly demand plans for the Accenture Hub to execute. Working with the Hub Engagement Manager (HEM), you will track each markets’ activity against plan, identifying any risks to delivery timelines and ensuring we remain on-budget, and within allocated resources. You’ll also play a key role in helping to manage pulse’s global content calendar and our directory of global master assets – ensuring local markets have up to date, engaging and on-brand content that can rapidly be adapted and rolled-out at scale.What are we looking for? • Proven project management skills in a marketing planning role, including a track record of working teams to ensure briefs and content and creative are delivered on-time and withing budget / allocated resources
• Excellent communication skills and ability to confidently communicate insights and recommendations to teams
• Strong business acumen and marketing expertise, e.g. understands importance of consistent marketing processes and asset reuse across markets in global, scale-up business
• Experience of developing simple content and creative briefs for a range of marketing channels, including web and email
• Highly collaborative, and confident building strong working relationships across multiple local markets
• Proactive, with strong problem-soling skills and attention to detail
• Experience of working with large, globally distributed teams with multiple stakeholders
• Hands-on experience with Aprimo / Syn Ops Roles and Responsibilities: • Partner with local markets to set up and manage annual and quarterly demand plan documents; these must translate local market needs into clear deliverables for the Accenture hub (i.e. what is deliverable, number of units, date of brief submission, deadline for hub delivery)
• Working with the HEM, help local markets to stay on-track with demand plans; this includes identifying when local markets need to submit briefs to the Accenture Hub, and collaborating with the Accenture Hub and local market teams to ensure approved content and creative reaches channel leads in time to meet distribution deadlines
• Identify risks to plans (e.g. deviation from planned activity volumes, upcoming bottlenecks or delays) working with the Head of Brand, Content and Planning and HEM to define solutions
• With the HEM, ensure planned activity remains within allocated budgets and resource; this includes reviewing the impact of any unforeseen, or reactive requests from local markets, and working with the Head of Brand, Content and Planning, and HEM to revise plans as needed
• Identify opportunities to reuse and adapt content across markets, proactively supporting pulse’s drive to achieve economies of scale and build brand consistency
• Help to manage global content calendar and global content directory; this includes briefing the hub to update existing content as required, with guidance from the Head of Brand, Content and Planning
• Circulate updated content and creative to local markets, ensuring teams are aware of content available for adaptation; where content is global master, work with local markets to ensure local adaptations are updated as required
• Help to keep pulse’s Aprimo environments tidy – organising related assets in collections, and working with the Aprimo librarian team to update and manage tagging as required
• Adhere to, and champion, marketing ways of working – helping us to drive standardisation across markets. This includes ensuring any net new or updated global content receives necessary brand approvals
• Be an advocate for pulse’s global brand, tone of voice and style guidelines – helping to ensure everything we deliver is consistent and of a high standard
• Circulate reports from the hub, e.g. on asset reuse, and monthly organic social media performance, providing a high-level summary and recommendations to optimise activity
• Help to manage budget tracker(s), including raising ad-hoc POs, and liaising with finance teams and local market teams as necessary

Any Graduation

About Accenture

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.
Visit us at www.accenture.com

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