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Senior Brand Media Lead, Programmatic

Whoop

Senior Brand Media Lead, Programmatic

Whoop

Boston, MA

·

On-site

·

Full-time

·

2w ago

Required Skills

Programmatic advertising

Brand strategy

Data analysis

Campaign optimization

At WHOOP, we're on a mission to unlock human performance and healthspan. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives.

As the WHOOP brand continues to grow globally, we’re looking for a Sr Brand Lead, Programmatic to help scale awareness and affinity through impactful, data-driven brand media. As a Senior Brand Lead, you will support and execute WHOOP’s global programmatic brand media strategy, with a focus on efficient reach and measurable brand impact. You’ll work closely with regional marketing partners and internal teams to plan, launch, and optimize brand media campaigns across markets.

This is a new role reporting to the Director of Brand Media and offers strong growth opportunities as WHOOP continues to scale.

This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.

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About Whoop

Whoop

Whoop

Series F+

A SaaS-based platform that enables subscribers to create and share media applications, websites, and text communication solutions.

1-50

Employees

Atlanta

Headquarters

$3.6B

Valuation

Reviews

4.1

9 reviews

Work Life Balance

2.1

Compensation

3.0

Culture

3.2

Career

2.4

Management

2.7

45%

Recommend to a Friend

Pros

Great people and coworkers

Excellent team environment and collaboration

Great product quality

Cons

Poor work-life balance

Limited career growth opportunities

Management and leadership issues

Salary Ranges

29 data points

Mid/L4

Senior/L5

Staff/L6

Director

Mid/L4 · Business Analyst II

1 reports

$143,750

total / year

Base

$125,000

Stock

-

Bonus

-

$143,750

$143,750

Interview Experience

11 interviews

Difficulty

2.9

/ 5

Duration

14-28 weeks

Offer Rate

73%

Experience

Positive 73%

Neutral 0%

Negative 27%

Interview Process

1

Application Review

2

Online Assessment

3

Technical Interview

4

Behavioral Interview

5

Final Round/Onsite

6

Offer

Common Questions

Coding/Algorithm

System Design

Behavioral/STAR

Technical Knowledge

Take-Home Project