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Data Scientist, Lifecycle Marketing

Wealthfront

Data Scientist, Lifecycle Marketing

Wealthfront

Palo Alto, CA (Open to US-based Remote)

·

Remote

·

Full-time

·

1mo ago

Benefits & Perks

Top Tier compensation with equity

Health, dental, and vision coverage

Flexible PTO policy

Annual team offsites

Required Skills

TensorFlow

Python

SQL

The Wealthfront Data Science team utilizes our rich financial and behavioral data to influence Marketing, Product and information security decisions. The team draws from backgrounds in Computer Science, Natural Sciences, Statistics, Operations Research, Economics and Finance.

The Data Scientist in this role will be primarily embedded within Wealthfront’s Lifecycle (LC) Marketing team. The objectives of the LC Marketing team are maximizing lead conversion and optimizing client engagement. The team addresses these goals by designing and executing personalized campaigns delivered via Emails, In App merchandising, and push notifications.

The set of potential projects for this role includes (but is not limited to) client segmentation, campaign design and analysis, and client value modeling. A successful Lifecycle Marketing Data Scientist employs a combination of economic intuition, first-principles mathematical modeling, statistics (including causal inference) and machine learning.

A key desired trait for this role is an ability to collaboratively create experiments based on clients’ hypothesized pain points, aspirations, and moments of delight. An ideal candidate will also act as a mentor to junior team members and demonstrate an ability to explain technical concepts in a simple language.

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About Wealthfront

Wealthfront

Wealthfront

Series E

Wealthfront Corporation is a financial services company based in Palo Alto, California, founded by Andy Rachleff and Dan Carroll in 2008. As of 2025, Wealthfront had $88 billion AUM across more than 1.3 million clients.

201-500

Employees

Palo Alto University

Headquarters

$1.25B

Valuation

Reviews

3.0

9 reviews

70%

Recommend to a Friend

Pros

Good compensation

Smart colleagues

Career growth

Cons

Work-life balance

Fast pace

High expectations

Salary Ranges

0 data points

Junior/L3

L3

Junior/L3 · Data Scientist

0 reports

$168,000

total / year

Base

$168,000

Stock

-

Bonus

-

$142,800

$193,200

Interview Experience

1 interviews

Difficulty

3.0

/ 5

Offer Rate

100%