Junior Manager, Fan Engagement

About Warner Music Group

At Warner Music Group, we're a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we turn dreams into stardom and audiences into fans.

We are guided by three core values that underpin everything we do across all our diverse businesses:

• Curiosity: We do our best work when we're immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation, and innovation is the key to our future.
• Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea, like a great song, travels globally. We ignite passions and build connections across our diverse community of artists, songwriters, partners, and fans.
• Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and we're committed to keeping the faith, acting with integrity, and delivering on our promises.

WMG is home to a wide range of artists, musicians, and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values, appreciates, and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences.

As the home to 10K Projects, Asylum, Atlantic Music Group, East West, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world's premier recording labels, Warner Music Group champions emerging artists and global superstars alike. Our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalog of more than one million copyrights worldwide. Warner Music Group is also home to ADA, which supports the independent community, as well as artist services division WMX. In addition, WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.

Position Overview

Location: LA or NYC

We are seeking a highly organized and motivated Junior Manager, Fan Engagement to join Warner Music Group's Global Marketing team.

The Junior Manager, Fan Engagement will play a key role in delivering Warner Music Group's CRM and direct-to-fan campaigns across email and mobile channels. As part of the Global Marketing team, this role supports the execution of high-volume campaigns that connect artists directly with their fans worldwide. The role requires hands-on CRM and email production experience, attention to detail and a passion for music marketing.

Working closely with label stakeholders and the global Fan Engagement team, the Junior Manager will ensure campaigns are built, tested and deployed to the highest standard, while contributing to best practices that make WMG's direct-to-fan marketing more effective.

Responsibilities

Campaign Management & Execution

• Build, test and deploy email, SMS and Whats App campaigns for artists across WMG labels globally
• Collaborate with label stakeholders and internal teams to ensure campaigns are delivered accurately and on time
• Maintain a high standard of quality control across all campaign assets and workflows

Support for CRM Strategy

• Develop and maintain campaign templates and examples that raise standards and streamline future planning
• Contribute to fan-first marketing strategies that help labels grow and monetize their audiences
• Support the adoption of best practices in campaign execution across the company

Data & Insights

• Provide reporting and insights on campaign performance to help improve engagement and ROI
• Support the wider Fan Engagement and Audience teams in ensuring fan data is accurate, segmented and actionable
• Assist in monitoring how fans interact with campaigns to refine targeting and content

Tools & Processes

• Gain proficiency with Salesforce Marketing Cloud and WMG's broader marketing technology stack
• Use project management tools (e.g. Airtable, Asana, Trello, Monday.com) to manage campaign workflows
• Stay current on new features and updates to tools, recommending improvements where relevant

Qualifications

Required

• 2-3 years' experience in CRM or campaign production (email/SMS/Whats App), ideally in music or consumer-facing industries
• Hands-on experience building and deploying campaigns in Salesforce Marketing Cloud or similar platforms
• Working knowledge of HTML/CSS/SQL
• Comfortable managing multiple campaigns in a fast-paced, deadline-driven environment
• Proficiency with Excel/Google Sheets and presentation tools
• Experience with project management software (Airtable, Asana, Monday.com, Trello)
• Detail-oriented, with a commitment to accuracy and quality control
• Passion for music and the artist-fan relationship, with a clear understanding of the role email plays in direct-to-fan marketing

Preferred

• Fluency in Spanish

Compensation & Benefits

Salary Range:

• LA: $70,304 to $75,000 Annually
• NYC: $66,300 to $75,000 Annually

Salary ranges are included for job postings where required by law. The actual base pay is dependent upon many factors, such as work experience and business needs. The pay range is subject to change at any time dependent on a variety of internal and external factors.

Work Environment

This position requires a minimum of 4 days per week in the office. We value in-office collaboration, which is essential for talent development and strong working relationships.

Equal Opportunity

Warner Music Group is an Equal Opportunity Employer.