Business Development Manager, Ad-Sales (TikTok Shop) - Mexico

Team Introduction
The GBS team at Tik Tok partners with leading advertisers to drive strategic business growth through innovative and effective marketing solutions. We are committed to delivering best-in-class support and insights that empower our clients to achieve meaningful results. As we expand Tik Tok Shop in the region, we are looking for a passionate and strategic Brand Partnership Manager to accelerate adoption and success of Tik Tok Shop Ads within our top enterprise and mid-market accounts.

About the Role:

As a Brand Partnership Manager focused on Tik Tok Shop, you will play a critical role in driving revenue, leading strategic conversations with clients, and positioning Tik Tok Shop Ads as a core solution in our ecosystem. You will act as a trusted consultant to clients and cross-functional teams, helping brands integrate commerce and media strategies, unlock performance opportunities, and scale their businesses through Tik Tok Shop.
Success in this role requires a strong mix of strategic thinking, client-centricity, sales acumen, and a deep understanding of e-Commerce dynamics.

Responsibilities:

• Lead strategic relationships with enterprise clients, with a focus on Tik Tok Shop adoption and commerce media strategy.
• Act as a subject matter expert in Tik Tok Shop Ads, educating clients and internal stakeholders on product capabilities, best practices, and roadmap developments.
• Collaborate closely with Client Solutions Managers (CSMs), Product Marketing, and E-commerce teams to deliver high-impact solutions and integrated media plans.
• Identify key growth opportunities within your client portfolio and develop tailored activation plans to maximize Shop Ads usage and performance.
• Analyze campaign performance and business data to inform strategy, provide actionable recommendations, and build compelling narratives.
• Stay ahead of market trends, competitor offerings, and category movements to proactively guide client strategy and drive innovation.
• Champion feedback loops with Product and cross-functional teams, sharing insights from clients to improve Tik Tok Shop solutions.
• Participate in internal knowledge sharing initiatives, contributing to case studies, learning sessions, and strategic alignment across teams.

Requirements:

• Minimum Qualifications

• 5+ years of experience in digital advertising, e-Commerce, or media sales.

• Proven success in managing complex client relationships and delivering consultative, data-driven solutions.

• Strong understanding of e Commerce ecosystem, performance marketing, and retail media strategies.

• Excellent communication, storytelling, and presentation skills.

• Ability to influence and build trust with high-level stakeholders.

• High written and oral proficiency in Spanish and English is required due to frequent communications with stakeholders based in Spanish-Speaking markets.

• Preferred Qualifications

• Experience working with commerce or marketplace platforms (e.g., Amazon, Mercado Libre, Shopee, etc.)

• Experience in selling or managing performance-based ad products.

• Strong analytical skills and familiarity with auction-based media buying.

• Self-starter mindset with adaptability to thrive in a fast-paced, evolving environment.

• Experience collaborating with cross-functional teams (e.g., product, marketing, analytics).