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Global Market Development Manager - Laboratory Equipments

Thermo Fisher

Global Market Development Manager - Laboratory Equipments

Thermo Fisher

Paisley, United Kingdom

·

On-site

·

Full-time

·

2w ago

Benefits & Perks

Healthcare

Annual incentive plan bonus

Healthcare

Required Skills

B2B marketing

Market development

Strategy

Campaign management

Product launches

Analytics

Work Schedule

Standard (Mon-Fri)

Environmental Conditions

Office

Job Description

When you’re part of Thermo Fisher Scientific, you’ll do challenging work, and join a team that values performance, quality and innovation. As part of a successful, growing global organization you will be encouraged to perform at your best. With revenues of more than $40 billion and the largest investment in R&D in the industry, we give our people the resources and chances to create significant contributions to the world.

Discover Impactful Work:

Lead the global market development plan for an assigned portfolio/solution area: translate business strategy into customer‑centric marketing strategies and integrated go‑to‑market plans, build clear briefs and value propositions, orchestrate global launches and campaigns with cross‑functional partners, and measure impact to revenue, pipeline, and adoption.

A day in the Life:

This role blends creativity with analytics, strong matrix influence and program management.

Global strategy & annual plan

  • Build the global marketing plan for your portfolio: target segments/personas, positioning, , priority plays, channel mix, critical metrics, and AOP targets.
  • Use customer/market/competitive insights to prioritize opportunities and pacing; maintain a rolling 2–4 quarter roadmap and editorial/campaign calendar.

Go‑to‑market & launches

  • Lead cross‑functional GTM with Product Management—define launch objectives, claims/messaging, buyer journeys, and the global toolkit (content, enablement, web/social briefs).
  • Coordinate with regional teams for localization and adoption goals; collect feedback to refine post‑launch motions.
  • Convert the plan into clear campaign briefs.
  • Partner with Marketing Operations to orchestrate multi‑channel execution and measurement; ensure regulatory requirements are met.
  • Collaborate with Digital/Content Strategy to align narratives and ensure AEO‑ready, structured content that fuels organic discoverability.
  • Drive global–regional cadence: prioritize markets, provide repeatable toolkits, and support channel activation (direct, e Commerce, distribution).
  • Align with regional market development on target lists, enablement (talk tracks, comparison tools), and field readiness.

Insights and analytics

  • Define campaign/launch critical metrics; review performance, derive insights, and reallocate spend to highest‑ROI motions.
  • Propose and complete customer/market research to close knowledge gaps and inform roadmaps.
  • Handle the program budget and optimize to achieve return on investment.

Keys to Success:

Experience

  • 7–9 years in B2B marketing/market development
  • Track record delivering integrated campaigns and product launches in a matrixed environment

Knowledge, Skills, Abilities

  • Strength in customer‑centric strategy, segmentation, positioning, and value proposition design.
  • Influence without authority across functions/regions.
  • Solid understanding of digital/organic channels and measurement.

Benefits

We offer competitive remuneration, annual incentive plan bonus, healthcare, and a range of employee benefits. Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects. We offer an exciting company culture that stands for integrity, intensity, involvement, and innovation!

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About Thermo Fisher

Thermo Fisher

Thermo Fisher Scientific Inc. is an American life science and clinical research company. It is a global supplier of analytical instruments, clinical development solutions, specialty diagnostics, laboratory, pharmaceutical and biotechnology services.

10,001+

Employees

Waltham

Headquarters

Reviews

3.9

2 reviews

Work Life Balance

3.5

Compensation

2.5

Culture

3.5

Career

4.0

Management

3.0

65%

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Pros

Large company with extensive resources

Structured internship program

Career opportunities in product management

Cons

Low compensation ($22/hour)

High cost of living in location

Expensive housing/rent

Salary Ranges

2,260 data points

Mid/L4

Mid/L4 · Adobe Analytics Launch Developer

1 reports

$137,796

total / year

Base

$105,997

Stock

-

Bonus

-

$137,796

$137,796

Interview Experience

8 interviews

Difficulty

3.0

/ 5

Duration

14-28 weeks

Offer Rate

12%

Experience

Positive 12%

Neutral 63%

Negative 25%

Interview Process

1

Application Review

2

Recruiter Screen

3

Hiring Manager Interview

4

Panel Interview

5

Final Interview

6

Offer

Common Questions

Technical Knowledge

Behavioral/STAR

Past Experience

Culture Fit

Industry Specific