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Principal Product Manager, Invest

SoFi

Principal Product Manager, Invest

SoFi

CA - San Francisco; NY - New York City

·

On-site

·

Full-time

·

1w ago

Required Skills

Product Management

Brokerage Products

Trading Systems

Technical Architecture

Regulatory Compliance

APIs

Distributed Systems

Employee Applicant Privacy Notice

Who we are:

Shape a brighter financial future with us.

Together with our members, we’re changing the way people think about and interact with personal finance.

We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.

The role:

We’re hiring a Principal Product Manager to lead the creation of new brokerage experiences and trading capabilities within So Fi Invest. In this role, you will own the strategy, roadmap, and execution for customer-facing investing products that expand how members trade, manage, and engage with their investments.

This role is focused on bringing net-new and materially expanded trading capabilities to So Fi Invest. You will own complex product initiatives that span trading functionality, account-level experiences, and regulatory workflows, requiring close partnership with engineering, design, risk, and compliance. In addition to shipping high-impact investing experiences end-to-end, you will provide product leadership and direction across the Invest PM team, helping shape how we build, prioritize, and deliver brokerage products at scale.

This is a senior individual contributor role designed for a product leader who combines strong product sense with deep brokerage expertise, and who thrives in complex, highly regulated environments.

Previous experience building world-class investing and brokerage products is a must.

What you’ll need:

  • 10+ years of product management experience, including significant ownership of technically complex, customer-facing financial products.

  • Bachelor’s degree or higher, ideally in a technical, finance, engineering, or quantitative field.

  • Proven track record leading the development of advanced brokerage or trading capabilities that require deep integration with execution systems, risk engines, and account-level controls.

  • Strong technical fluency with APIs, distributed systems, event-driven architectures, and data-intensive services, with the ability to reason about performance, scalability, and failure modes.

  • Experience partnering closely with engineering to navigate architectural decisions and technical trade-offs in high-throughput, low-latency, and highly regulated environments.

  • Comfort working with systems involving real-time decisioning, account state, permissions, limits, and suitability controls, and understanding how these systems surface in customer-facing trading experiences.

  • Demonstrated ability to balance durable technical foundations with near-term product delivery, particularly when building capabilities that must scale safely over time.

  • Strong cross-functional collaboration skills, especially with engineering, risk, compliance, legal, operations, and analytics, to bring complex trading products to market.

  • Excellent written and verbal communication skills, with the ability to translate technical and regulatory complexity into clear product direction for diverse stakeholders.

Compensation and Benefits

The base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate’s experience, skills, and location.

To view all of our comprehensive and competitive benefits, visit our Benefits at So Fi page!
So Fi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.
The Company hires the best qualified candidate for the job, without regard to protected characteristics.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
New York applicants: Notice of Employee Rights
So Fi is committed to an inclusive culture. As part of this commitment, So Fi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email accommodations@sofi.com.
Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.

Internal Employees

If you are a current employee, do not apply here - please navigate to our Internal Job Board in Greenhouse to apply to our open roles.

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About SoFi

SoFi

SoFi

Public

SoFi Technologies, Inc. is an American financial technology company. Founded in 2011 by Stanford University students, it operates as a nationally chartered online bank and is a technology provider to other financial institutions. SoFi is the largest U.S.

1,001-5,000

Employees

San Francisco

Headquarters

Reviews

3.3

25 reviews

Work Life Balance

3.2

Compensation

4.1

Culture

3.4

Career

3.6

Management

3.3

65%

Recommend to a Friend

Pros

Great benefits and compensation

Understanding and caring management

Remote work flexibility

Cons

Long hours and high workload stress

Poor communication between departments

Bureaucratic processes and red tape

Salary Ranges

6 data points

Junior/L3

Junior/L3 · Product Manager

0 reports

$297,000

total / year

Base

$202,000

Stock

$60,000

Bonus

$35,000

$252,450

$341,550

Interview Experience

6 interviews

Difficulty

2.7

/ 5

Duration

14-28 weeks

Offer Rate

33%

Experience

Positive 33%

Neutral 50%

Negative 17%

Interview Process

1

Application Review

2

Online Assessment

3

Recruiter Screen

4

Technical Interview

5

Behavioral Interview

6

Onsite/Virtual Interviews

7

Offer

Common Questions

Coding/Algorithm

Technical Knowledge

Behavioral/STAR

System Design

Culture Fit