Online Marketing - User Growth Associate

Responsibilities

• Oversee and develop digital strategies for awareness and driving new users;
• Handles cross-functional operations across online marketing channels, from asset coordination, campaign dashboard set-up, optimization, to postmortem analysis;
• Oversee campaign performance and provide recommendations based on actionable, data-driven insights with the clear objective of driving new users;
• Determine opportunities to build best practices by identifying trends and competitor movements; and
• Be the go-to person for questions on digital channel technical questions, including campaign best practices, tracking, and measurement.

Requirements

• Bachelor’s degree in Advertising, Marketing or a related field.
• 5-7 years of relevant working experience in digital marketing (media planning, ads implementation, campaign execution and analysis on digital channels).
• Extensive experience and knowledge with Meta Ads Manager, Google Ad Words, and digital platforms.
• Advanced Excel skills, experience with analyzing datasets and delivering actionable insights.
• Self-starter and a team-player who enjoys a fast-paced environment.
• Ability to work under pressure.
• Excellent communication and presentation skills.