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Area Sales Manager - UK Central
BOLTON, LANCASHIRE, United Kingdom, GB
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On-site
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Full-time
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2w ago
Join us as an Area Sales Manager and help grow our business by building strong customer relationships and identifying new opportunities in the Protective & Marine Coatings market.
If you’re someone who enjoys being out in front of customers, understands what good account management looks like, and knows how to grow business through trust, knowledge, and smart planning.... this could be the next career move for you.
- Have solid coatings knowledge and ideally experience in Protective & Marine Coatings or related industries
- Be confident building strong relationships at all levels, including board‑level presentations
- Be commercially minded, with a natural ability to spot opportunities and close deals
- Be organised, proactive, and comfortable managing a pipeline of new and existing accounts
- Have strong negotiation skills and the confidence to protect margins and value
- Be curious, analytical, and able to interpret market trends
- Enjoy autonomy, problem‑solving, and owning results
- Bring a positive, collaborative mindset to working with colleagues across the region
- A degree is an advantage, but your industry experience, commercial awareness, and customer‑focused attitude matter most.
- A driving license and live in Central UK / Midlands
What we can offer you...
- Hybrid and flexible working for great work–life balance
- Competitive pay + sales incentive bonus
- Company car, i Pad, and i Phone
- International career growth opportunities
- Industry‑leading innovation and expertise
- Continuous training through Sherwin Academy
- Attractive wellbeing, mental health, women’s inclusion and ID&E programmes
Please note that Sherwin Williams is unable to respond to any enquiries, accept CVs or applications from Recruitment Agencies
- Manage and grow a mix of key, new, and existing accounts across your region
- Develop a clear business plan to drive sales, volume, and profit
- Visit customers regularly and deliver presentations, including at Board level
- Identify and win new business in core market areas
- Build strong internal and external relationships
- Advise customers on coating systems and product options
- Negotiate contracts, pricing, and protect margins
- Analyse market trends and competitor activity
- Provide monthly updates on progress, challenges, and opportunities
- Support forecasting and make adjustments based on demand
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