Position:

Market Intelligence & Growth Strategy Analyst:

The Market Intelligence & Growth Strategy Analyst will play a key role in strengthening Pearce’s market and competitive intelligence capabilities. This role will focus on developing scalable, data-driven prospecting and research systems that help identify high-quality prospects aligned with Pearce’s existing customer base. The analyst will leverage web-scraper based APIs, AI tools, and structured research frameworks to support geographic expansion, competitive intelligence, and sales enablement.

Responsibilities:

1) Data-Driven Lead Discovery & Similarity Modelling

• Extract prospect data at scale using web-scraping APIs and data aggregation tools

• Build and refine “look-alike” prospect models based on existing Pearce customers

Identify companies with similar:

• Industry

• Geography

• Asset profile

• Service needs

• Continuously improve lead quality using feedback from Sales Managers

Support lead extraction using:

• Web-scraping APIs

• Structured data sources

• AI-assisted parsing and enrichment

2) Market & Business Intelligence Monitoring

Track:

• Business news

• Industry reports

• Market announcements

• Convert raw information into early sales and expansion signals

• Maintain an intelligence pipeline aligned with GTM priorities

3) Customer Profiling & Buying Signal Intelligence

• Develop detailed customer and account profiles

Identify:

• Buying triggers

• Project lifecycle stages

• Expansion and cross-sell signals

• Translate findings into sales-ready intelligence briefs

4) Sales Enablement & Intelligence Delivery

• Collaborate closely with Sales Managers, Account Managers, and Leadership teams

Package intelligence into:

• Prospect briefs

• Market snapshots

• Competitive summaries

• Reports and dashboards

• Translate complex datasets and market insights into clear, visually compelling reports and presentations

• Ensure insights are actionable, timely, and aligned to sales motions

Tools & Technical Proficiency

Experience with:

• Web scraping tools or data extraction APIs

• AI tools such as Microsoft Copilot or similar automation agents

• Power Automate or workflow automation tools (nice to have)

Strong proficiency in:

• Excel(data analysis, structuring, reporting)

• Power BI(building dashboards and visual insights)

• PowerPoint (creating clear, executive-ready presentations)

• Familiarity with CRM systems (Salesforce is a plus)

Ideal Candidate Profile

• Bachelor’s degree in business, Engineering, Data Analytics, or related fields.

• 3+ Years of experience in market research, competitive intelligence, growth analytics, or strategy support roles

• Any exposure to Renewables, Telecom, or REIT is a plus

• Strong business acumen with analytical and structured thinking

• Ability to convert raw data into actionable business insights and narratives

• Proactive, self-starter attitude with high ownership

• Curious, adaptable, and comfortable working in evolving environments

• Strong written and verbal communication skills, with the ability to present insights to Sales Managers and Leadership

• Comfortable working with data extraction, automation, and AI-driven research tools