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We believe that the way people interact with their finances will drastically improve in the next few years.
We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products.
Plaid powers the tools millions of people rely on to live a healthier financial life.
We work with thousands of companies like Venmo, So Fi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use.
Plaid’s network covers 12,000 financial institutions across the US, Canada, UK and Europe.
Founded in 2013, the company is headquartered in San Francisco with offices in New York, Washington D.C., London and Amsterdam.
At Plaid, Product Marketing plays a pivotal role across the entire product lifecycle—from shaping product strategies and defining target audiences, to ensuring successful product launches and market adoption.
We collaborate closely with Product, Sales, and Marketing teams, driving go-to-market strategies from pipeline develop and acceleration to creating compelling narratives, influencing product direction based on customer feedback and driving marketing execution.
As a Product Marketing Manager for Payments, you’ll help bring Plaid’s vision for bank payments to life: making us the method of choice for Billers, Fintechs, and Financial Institutions.
Our mission is to harness Plaid’s network—spanning coverage, intelligence, and conversion—to deliver seamless, secure, and intelligent payment experiences.
This role is central to accelerating adoption, scaling product impact, and redefining how money moves across the financial ecosystem.
You will own go-to-market strategy and product marketing for new and existing products, from early product–market fit validation through scaled acquisition and partner closely with Product, Sales, Growth, and Data to assess market opportunities, define ideal customer profiles, and drive adoption in priority verticals.
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About Plaid

Plaid
Series DThe easiest way for users to connect their bank accounts to an app.
501-1,000
Employees
San Francisco
Headquarters
$13.4B
Valuation
Reviews
3.3
4 reviews
Work Life Balance
3.0
Compensation
3.2
Culture
3.5
Career
3.8
Management
2.5
45%
Recommend to a Friend
Pros
Competitive compensation and stock options
Mentorship opportunities
Flexible work location
Cons
Time tracking software monitoring
Compensation promises not fulfilled
Administrative issues with pay
Salary Ranges
282 data points
Junior/L3
Senior/L5
Junior/L3 · Business Development
0 reports
$218,900
total / year
Base
-
Stock
-
Bonus
-
$185,965
$251,835
Interview Experience
5 interviews
Difficulty
2.8
/ 5
Duration
21-35 weeks
Offer Rate
40%
Experience
Positive 20%
Neutral 40%
Negative 40%
Interview Process
1
Application Review
2
Recruiter Screen
3
Technical Phone Screen
4
Onsite/Virtual Interviews
5
Background Check
6
Offer
Common Questions
Coding/Algorithm
Technical Knowledge
Behavioral/STAR
System Design
Past Experience
News & Buzz
Plaid hires ex-FDIC chief Jelena McWilliams - Banking Dive
Source: Banking Dive
News
·
8w ago
Cravath DC Financial Services Head Joins Fintech Firm Plaid (1) - Bloomberg Law News
Source: Bloomberg Law News
News
·
8w ago
What Are the Odds That Plaid IPOs in 2026? - Yahoo Finance
Source: Yahoo Finance
News
·
11w ago
Can You Invest in Plaid Pre-IPO? - The Motley Fool
Source: The Motley Fool
News
·
13w ago