Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Manager, Product Management (Marketing Services)

Overview:

Mastercard's Services organization is a key growth engine, delivering innovative solutions that help our customers thrive. By integrating proprietary data, cutting-edge technology, expert insights, and strategic expertise, Services plays a critical role in driving Mastercard's differentiation and business growth.
The Consumer Acquisition & Engagement (CAE) business focuses on driving sustainable growth and profitability through deep, more valuable customer relationships. We achieve this through our extensive capabilities in Marketing Services, Rewards, Offers, and Personalization that enrich the B2C and B2B marketing strategies of our customers.
As part of CAE, Marketing Services helps our customers acquire, engage, and retain customers with end-to-end digital marketing services differentiated by our global marketing expertise and track record, data and technology advantage, global network of preferred partners, and Mastercard brand assets.
We are seeking a dynamic and strategic Regional Manager to lead the evolution and scaling of our Marketing Services products and capabilities across the Asia Pacific. This role will be instrumental in enhancing our go-to-market strategies by driving innovative solutions, scaling performance-focused commercial models, leveraging marketing effectiveness data and insights to power growth, and ensuring delivery excellence across our suite of products and services.
This role reports to the Vice President, Commercialization and Marketing Services, Asia Pacific.

• Role
• Drive Product Strategy & GTM
• Support the development and execution of the Marketing Services product strategy focusing on initiatives that drive scale and recurring revenue.
• Lead Pricing Projects
• Work with teams across Global Marketing Services, Regional Sales and Delivery to apply pricing models that reflect the value we deliver to clients. You'll help tailor these models to fit the Asia Pacific market.
• Measure Campaign Success
• Enable the commercialization of our marketing performance insights and leverage their impact to generate more business. You'll help turn data into insights that improve future marketing engagements and show the value we bring.
• Enable Our Marketing Consultants
• Support Delivery Excellence working with our marketing consultants across the region by ensuring they have the right engagement frameworks, training, and processes to deliver consistently high value outputs and outcomes. You'll help them generate quality work for our customers that aligns with our product value propositions.
• Coordinate Innovation Efforts
• Drive the development of new marketing solutions and strengthen our partner ecosystem by engaging with organizations that bring unique capabilities, insights, or technologies that complement and elevate our offerings..
• Align Consulting Strategy with Execution
  Partner with our business insights and consulting teams to make sure our advisory services support broader marketing goals and help unlock new opportunities.

All About You:

You are a detail-oriented and driven product professional who thrives in fast-paced, collaborative environments. You bring tenacity, curiosity, and a strong sense of ownership to everything you do, with a passion for solving problems and delivering meaningful customer outcomes.

• Strong analytical skills with experience in business intelligence, data visualization, or reporting tools such as Tableau or Power BI
• You have experience in product management, business analysis, marketing technology, or a related role, and are eager to grow your impact.
• You possess strong analytical skills, with hands-on experience using tools like Tableau, Power BI, or similar platforms to uncover insights and inform decisions.
• You are familiar with marketing technology platforms such as CRM, CDP, or marketing automation, and understand key data concepts, KPIs, and metrics relevant to marketing services and customer engagement.
• You are a strong communicator with excellent narrative building, presentation design, and speaking skills, able to translate complex ideas into clear, compelling product stories.
• You demonstrate business acumen, connecting customer needs with strategic goals and commercial outcomes.
• You're a creative problem solver who enjoys thinking outside the b

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard's security policies and practices;
• Ensure the confidentiality and integrity of the information being accessed;
• Report any suspected information security violation or breach, and
• Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.