About Us

At Mastercard, we're powering economies and empowering people, building ​ a sustainable economy where everyone prospers.

Size: 10000+ employees
Industry: Consulting, Financial Services, Technology, Fintech

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Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Specialist, Marketing

Overview:

We are seeking a dynamic and enthusiastic junior level marketer to join our team. This position is ideal for a creative individual with a passion for marketing and a desire to learn and grow in a fast-paced environment. You will work with talents from multi-function team cross market, play a key role in supporting our marketing initiatives and campaigns, while developing essential skills to advance your career.
As a Marketing Specialist, you will support the development and execution of integrated marketing campaigns across digital, social, and merchant channels. You'll help implement brand and sponsorship programs, track campaign performance, and contribute to initiatives that drive business growth and strengthen brand preference. This role involves close collaboration with Core Products, Sales, D&S, and Acceptance teams to identify growth opportunities, activate sponsorship assets, and co-develop tailored marketing programs that resonate with both customers and cardholders.

Role:

• The role will support and execute our brand marketing, PR communication, sponsorship and merchant marketing programs.
• The role will be responsible for creating rich and engaging content that drives business and brand preference across various channels and platforms.
• Integrate local marketing and communication efforts with regional and global priorities.
• Working with cross-functional teams, such as Core Product, Sales and other functions, to identify growth opportunities, implement sponsorship assets and develop customized co-marketing programs.
• Designing compelling and differentiated content that leverages all available assets that matter to our customers and cardholders.
• Supervise external agencies and vendors from planning, execution to post monitoring of creative production, media buy, digital/social communications, and PR, ensuring all marketing and communication programs meet target marketing KPIs.
  To be successful in this role, the person should have the following qualifications:

All About You:

• 4-5+ years' working experience in the advertising agencies, experience in the payment industry or fintech companies is preferred.
• Bachelor's degree required, MBA a plus.
• Preferred: Expertise in the payment industry, merchant or acquirer, payment facilitator, fintech companies, superapps and developers.
• Strong understanding of TW digital and social media landscape.
• Good knowledge and intelligence of the TW market (market/industry/consumers).
• Good track record and achievements in developing and delivering marketing programs.
• Good business acumen, with the demonstrated ability to think strategically and independently, and translate strategies into strong execution and implementation.
• Forward-thinking with records of delivering creative approaches to resolving business problems.
• Good in managing multiple tasks simultaneously.
• Good in leading and managing agencies to deliver quality outcome.
• Good in interacting and managing a matrix organization/relationship/partnership at all levels.
• Proficiency in both spoken and written English and Mandarin is essential.
• Skilled in creating high-quality, visually appealing PowerPoint presentations to effectively present strategies and outcomes.

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• Strong sense of responsibility and attention to details.

Preferred:

• Familiarity with the payment's ecosystem, including merchants, acquirers, fintech, super-apps, and developers.
• Experience working in the payment or fintech industry.

Corporate Security Responsibility:

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard's security policies and practices;
• Ensure the confidentiality and integrity of the information being accessed;
• Report any suspected information security violation or breach, and
• Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

Client-provided location(s): Taipei, Taiwan

Job ID: Mastercard-22331_R-258263

Employment Type: OTHER

Posted: 2025-08-16T19:25:20
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Perks and Benefits

Health and Wellness

• Health Insurance
• Dental Insurance
• Vision Insurance
• Life Insurance
• Short-Term Disability
• Long-Term Disability
• FSA
• FSA With Employer Contribution
• HSA
• HSA With Employer Contribution
• Fitness Subsidies
• On-Site Gym
• Pet Insurance
• Mental Health Benefits
• Virtual Fitness Classes
• Health Reimbursement Account

Parental Benefits

• Birth Parent or Maternity Leave
• Non-Birth Parent or Paternity Leave
• Fertility Benefits
• Adoption Assistance Program
• Family Support Resources
• On-site/Nearby Childcare
• Adoption Leave

Work Flexibility

• Flexible Work Hours
• Remote Work Opportunities
• Hybrid Work Opportunities

Office Life and Perks

• Commuter Benefits Program
• Casual Dress
• Happy Hours
• Snacks
• Company Outings
• On-Site Cafeteria
• Holiday Events
• Some Meals Provided

Vacation and Time Off

• Paid Vacation
• Paid Holidays
• Personal/Sick Days
• Leave of Absence
• Volunteer Time Off

Financial and Retirement

• 401(K) With Company Matching
• Performance Bonus
• Relocation Assistance
• Financial Counseling
• Stock Purchase Program
• 401(K)
• Company Equity

Professional Development

• Tuition Reimbursement
• Promote From Within
• Mentor Program
• Access to Online Courses
• Lunch and Learns
• Internship Program
• Work Visa Sponsorship
• Leadership Training Program
• Associate or Rotational Training Program
• Shadowing Opportunities

Diversity and Inclusion

Employee Resource Groups (ERG)

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