Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Technical Product Manager:

Technical Product Manager (internally Senior Specialist, Product Management = L7)

Overview:

We're looking for a talented Technical Product Manager to join our product team in Tel-Aviv. As a Technical Product Manager, you will be responsible for laying out the terms of the why, what and when that defines the product. In addition, you will be the technical expert for the team, advising on API or any JavaScript related features. This role is for someone comfortable being at the crossroads of technology, user experience and the bottom line of business that will continue to position Dynamic Yield as a high-performing platform defining industry standards. The ideal candidate is an entrepreneur at heart who is passionate about building products for marketers and developers.
You'll join a company that is growing super-fast post-acquisition and looking to innovate and expand its leadership in the booming personalization market. Dynamic Yield helps the best companies in the world create stellar customer experiences built on game-changing ideas and technology. Our experience optimization system influences the purchase decisions of hundreds of millions of consumers every day, purposefully built to increase the scope, scale, and competitive edge of every business we work with.
Role
As Technical Product Manager, you will:

• Lead the vision, roadmap, and execution for developer-facing platforms, with a strong emphasis on APIs, SDKs, documentation and tooling, that support personalized experiences.
• Collaborate with engineering, architecture, security, and QA teams to ensure technical solutions are scalable, performant, and secure.
• Translate personalization logic and technical complexity into clear, actionable user stories, specs, and product requirements.
• Define and monitor success metrics, such as time-to-first-call, developer satisfaction (Dev NPS), adoption rates of personalization features, and refine product strategy accordingly.
• Work cross-functionally with Dev Rel, solution engineering, customer success, marketing, and strategic clients to gather requirements, validate features, and support launch and adoption.
• Stay at the leading edge of personalization, API, and developer tool trends to continually refine our developer experience.
• All About You
• Proven ability to lead product initiatives end-to-end-from identifying gaps and conducting discovery, through defining requirements, planning solutions, and positioning them for success.
• Strong technical fluency with APIs, SDKs (especially JavaScript), and developer tooling, with an understanding of scalability, security, and performance best practices.
• Experience translating complex technical and personalization logic into clear, prioritized deliverables for engineering, design, and go-to-market teams.
• Work closely with customer success, marketing, and sales to ensure effective enablement and adoption.
• Ability to balance developer empathy with business priorities, driving both technical excellence and measurable business outcomes.
• English verbal/written communication & data presentation skills, including an ability to effectively communicate with both business and technical teams.
• Data-driven mindset-comfortable defining and tracking KPIs such as integration time, developer satisfaction, site performance, feature adoption, and personalization impact.
  Nice to have:
• Hands-on software development experience (JavaScript/TypeScript, API design, SDK architecture).
• Experience with developer documentation (e.g., API reference, guides, sandbox environments).
• Familiarity with personalization engines, experimentation tools, A/B testing, or related domains.
• Insight into compliance and security best practices (CSP, GDPR, cookie consent, performance optimizations).
• A Bachelor's degree in computer science, or any related field

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard's security policies and practices;
• Ensure the confidentiality and integrity of the information being accessed;
• Report any suspected information security violation or breach, and
• Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.