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Director, Consumer Research Content Strategy

Mastercard

Director, Consumer Research Content Strategy

Mastercard

London, United Kingdom

·

On-site

·

Full-time

·

1mo ago

Benefits & Perks

Stock options

Competitive salary and bonus

Flexible PTO policy

Team offsites

Remote work options

Professional development

Equity

Learning

Required Skills

Google Analytics

Salesforce

SEMrush

About Us

At Mastercard, we're powering economies and empowering people, building ​ a sustainable economy where everyone prospers.

Size: 10000+ employees
Industry: Consulting, Financial Services, Technology, Fintech

View Company Profile

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Director, Consumer Research Content Strategy

Overview:

  • Mastercard Services enables customers across industries and geographies to make smarter decisions and reach better outcomes with a tailored portfolio of solutions beyond the transaction.
  • We harness the power of real-time, anonymized, aggregated transaction data; powerful software platforms; and a wealth of expertise.
  • We empower customers to make better data-driven decisions by unlocking a holistic view of consumer behavior beyond their four walls and distilling actionable insights from data.
  • We work with financial institutions, retailers, telecommunications organizations, travel companies, and more.
    The Mastercard Services global product team is seeking a manager to support the evolution of consumer research in the Business &Market Intelligence business.

Consumer Research Content Strategy at Mastercard:

We are seeking a strategic and insight-led professional to join Mastercard Research Center as the Director of Consumer Research Content Strategy. This unique role sits at the intersection of consumer understanding, global and local trends, and business development - responsible for identifying key themes and content opportunities that reflect what matters most to consumers around the world, to develop new consumer research products.

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Reporting to the Global Lead of Mastercard Research Center, you will synthesize market intelligence, regional input, and global trends into actionable content direction. While not responsible for content production, you will guide the development of new products that add value and insights to Mastercard clients.

  • Role• Identify and define high-impact topics based on regional market input, industry intelligence, and evolving consumer / Small business interests.
  • Stay ahead of industry trends, emerging cultural narratives, and competitive activity.
  • Serve as the bridge between global consumer trends and local market relevance.
  • Monitor cultural, behavioral, and category-specific shifts across regions to inform content planning.
  • Lead the development of a global content strategy framework considering topics, markets, audiences, etc.
  • Support MRC team with insight-backed topics that shapes new offerings• Partner with regional teams to gather inputs, validate topics, and support content planning.
  • Act as a central point of coordination for content direction across regions, ensuring scalability and consistency.
  • Facilitate regular insight-sharing internally and with clients All About You• 8+ years of experience in Consumer Research Industry• Payments and Financial services knowledge• Experience with content strategy, consumer insight or related roles in a global organization.
  • Strong ability to synthesize diverse inputs (market trends, regional feedback, competitive analysis) into clear strategic direction.
  • Exceptional collaboration and communication skills across geographies, cultures, and functions.
  • Skilled at balancing global perspective with regional nuance.

Corporate Security Responsibility:

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

  • Abide by Mastercard's security policies and practices;
  • Ensure the confidentiality and integrity of the information being accessed;
  • Report any suspected information security violation or breach, and
  • Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

Client-provided location(s): London, United Kingdom

Job ID: Mastercard-22331_R-251279

Employment Type: OTHER

Posted: 2025-09-06T19:22:31
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Perks and Benefits

Health and Wellness

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • Short-Term Disability
  • Long-Term Disability
  • FSA
  • FSA With Employer Contribution
  • HSA
  • HSA With Employer Contribution
  • Fitness Subsidies
  • On-Site Gym
  • Pet Insurance
  • Mental Health Benefits
  • Virtual Fitness Classes
  • Health Reimbursement Account

Parental Benefits

  • Birth Parent or Maternity Leave
  • Non-Birth Parent or Paternity Leave
  • Fertility Benefits
  • Adoption Assistance Program
  • Family Support Resources
  • On-site/Nearby Childcare
  • Adoption Leave

Work Flexibility

  • Flexible Work Hours
  • Remote Work Opportunities
  • Hybrid Work Opportunities

Office Life and Perks

  • Commuter Benefits Program
  • Casual Dress
  • Happy Hours
  • Snacks
  • Company Outings
  • On-Site Cafeteria
  • Holiday Events
  • Some Meals Provided

Vacation and Time Off

  • Paid Vacation
  • Paid Holidays
  • Personal/Sick Days
  • Leave of Absence
  • Volunteer Time Off

Financial and Retirement

  • 401(K) With Company Matching
  • Performance Bonus
  • Relocation Assistance
  • Financial Counseling
  • Stock Purchase Program
  • 401(K)
  • Company Equity

Professional Development

  • Tuition Reimbursement
  • Promote From Within
  • Mentor Program
  • Access to Online Courses
  • Lunch and Learns
  • Internship Program
  • Work Visa Sponsorship
  • Leadership Training Program
  • Associate or Rotational Training Program
  • Shadowing Opportunities

Diversity and Inclusion

Employee Resource Groups (ERG)

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About Mastercard

Mastercard

A financial network that processes payments between banks and cardholders

10,001+

Employees

Purchase

Headquarters

$360B

Valuation

Reviews

4.1

15 reviews

Work Life Balance

4.0

Compensation

3.5

Culture

3.5

Career

3.0

Management

3.0

65%

Recommend to a Friend

Pros

Good work-life balance reputation

Competitive compensation packages

Strong benefits and perks

Cons

Recent layoffs and job insecurity

Limited negotiation flexibility on salary

No RSUs for some positions

Salary Ranges

32 data points

Junior/L3

Director

Junior/L3 · Data Engineer

5 reports

$137,800

total / year

Base

$106,000

Stock

-

Bonus

-

$107,900

$166,918

Interview Experience

7 interviews

Difficulty

3.3

/ 5

Duration

14-28 weeks

Offer Rate

29%

Experience

Positive 0%

Neutral 86%

Negative 14%

Interview Process

1

Application Review

2

Recruiter Screen

3

Technical Interview

4

Behavioral Interview

5

Final Round/Super Day

6

Offer Decision

Common Questions

Coding/Algorithm

Technical Knowledge

Behavioral/STAR

System Design

Past Experience