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Market Activation Expert

Mars

Market Activation Expert

Mars

BUC-Mars Romania SRL

·

On-site

·

Full-time

·

3w ago

Benefits & Perks

Learning

Required Skills

Data Analysis

Sales

Budget management

Customer activation

Job Description:

  • The primary purpose of this role is to deliver best in class customer activation in the Romanian markets in line with the annual Market activation plan as well as Cluster & Regional priorities and archetypes. Customer responsibility based on Strategic Customer Matrix (SCM) which will require an in-depth understanding of the Customers in scope and a high degree of cooperation with the Sales team
  • KAM & Channel Head. The role will also require a high degree of collaboration across Market (Sales), Cluster (MS&D, Demand Planning, Logistics, Finance) and Regional Marketing (ETMs) roles. Managing in the most efficient way Consumer Promotions budget for Activations & Customers in the area of responsibility.

What are we looking for?

  • University degree

  • English language proficiency

  • Ability to analyze and interpret internal and external data

  • Min. 1,5 year experience in a Demand or Sales role

  • Knowledge of the Romanian retail landscape

  • Proven ability to deliver results across multiple priorities

What will be your key responsibilities?

  • Deploying and executing the national activation plan

  • Executing consumer mechanics in market / Customer as part of toolkit localization responsibility

  • Localization of toolkit and translation of the materials

  • Responsible for PAR on EBAs (with input from other functions). In addition responsible for EBA stage gates (NPR, ER) - ran within agreed process and timelines

  • Preparing, executing and post-evaluating a tailored activation plan for strategic SCM Customers within agreed guidelines

  • Budget governance - ensuring spend is consistent with the agreed plan, flagging and mitigating budget risks

  • Co-ordination with Sales & Field Force (where relevant): present activity and communicate materials

  • Local production of agreed POS or displays materials from menu card

What can you expect from Mars?

  • Work with diverse and talented Associates, all guided by the Five Principles

  • Join a purpose driven company, where we’re striving to build the world we want tomorrow, today

  • A strong focus on learning and development support from day one, including access to our in-house Mars University

  • An industry competitive salary and benefits package, including company bonus

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About Mars

Mars

Mars

Bootstrapped

Mars is a global manufacturer of confectionery, pet food, and other food products, known for brands like M&M's, Snickers, and Pedigree.

10,001+

Employees

McLean

Headquarters

Reviews

3.3

25 reviews

Work Life Balance

2.2

Compensation

3.1

Culture

2.8

Career

3.4

Management

2.1

35%

Recommend to a Friend

Pros

Great benefits and job security

Team-based working environment

Career advancement opportunities

Cons

Poor leadership and management

Long 12-hour shifts with overtime requirements

Lack of work-life balance consideration

Salary Ranges

542 data points

Junior/L3

Mid/L4

Senior/L5

Junior/L3 · Associate Brand Manager

32 reports

$123,886

total / year

Base

$112,030

Stock

-

Bonus

$11,856

$88,456

$175,543

Interview Experience

2 interviews

Difficulty

3.5

/ 5

Duration

14-28 weeks

Interview Process

1

Application Review

2

Recruiter Screen

3

Technical Phone Screen

4

Onsite/Virtual Interviews

5

Final Interview

6

Offer

Common Questions

Technical Knowledge

Coding/Algorithm

Behavioral/STAR

Past Experience

Culture Fit