• Brand Marketing Manager
• North America | Contract until March 2027

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Location:

Canada

State/Province/City:

British Columbia

City:

Vancouver

Business Unit:

Store Support Centre (SSC)

Time Type:

Full-time

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Description & Requirements

who we are lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

about this team

As Brand Manager, you will be responsible for bringing lululemon brand to our guests through various campaigns across a variety of channels. You will inspire, guide and lead collaboration with cross-functional partners and support smooth campaign operations throughout execution.

Core responsibilities

• Responsible for strategy development and execution of North America product campaigns, and supporting executions of globally led initiatives in region
• Develops initial campaign strategy for North America campaigns (small & medium) across business objectives, market analysis, deliverables planning, briefing, on-set, and creative application
• Partners with key cross-functional partners (including but not limited to Merchandising, Retail Brand, Ecommerce, Digital Marketing, Social, Community) to deliver best in class campaign execution & consumer journey across touchpoints
• Drafts, maintains and monitors the Project Roadmap/Timeline, Budget, and Deliverables Lists, intaking needs from cross functional partners, with support of Brand Specialist
• Accountable to set and drive KPIs as well as measure, report and socialize results and learnings
• Build strong cross-functional relationships across the organization, and managing stakeholders to keep them enrolled in marketing plans
• Support creative development with internal or external agencies, providing strategic advice rooted in clear business & brand needs

qualifications

• Bachelor’s degree in Business or Marketing related field.
• Minimum 5+ years of relevant experience
• Experience with project management tools (i.e., Smartsheet) and timeline development
• Experience with creative briefing and working on set and with creative teams
• Effective and collaborative stakeholder manager across the organization
• Expert negotiator, influencer, relationship builder
• Excellent presentation skills
• Experience working quickly and efficiently, and keeping pace in a fast environment
• Ability to juggle changing priorities while maintaining a positive attitude in the face of challenging deliverables.

must haves

• Acknowledge the presence of choice in every moment and take personal responsibility for your life.
• Possess an entrepreneurial spirit and continuously innovate to achieve great results.
• Communicate with honesty and kindness and create the space for others to do the same.
• Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.
• Foster connection by putting people first and building trusting relationships.
• Integrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously.

additional notes

Authorization to work in Canada is required for this role.

compensation and benefits package

lululemon’s compensation offerings are grounded in a pay-for-performance philosophy that recognizes exceptional individual and team performance. The typical hiring range for this position is from $81,500-$107,000annually**; the base pay offered is based on market location and may vary depending on job-related knowledge, skills, experience, and internal equity. As part of our total rewards offering, permanent employees in this position may be eligible for our competitive annual bonus program, subject to program eligibility requirements.

At lululemon, investing in our people is a top priority. We believe that when life works, work works. We strive to be the place where inclusive leaders come to develop and enable all to be well. Recognizing our teams for their performance and dedication, other components of our total rewards offerings include support of career development, wellbeing, and personal growth:

• Extended health and dental benefits, and mental health plans
• Paid time off
• Savings and retirement plan matching
• Generous employee discount
• Fitness & yoga classes
• Parenthood top-up
• Extensive catalog of development course offerings
• People networks, mentorship programs, and leadership series *(to name a few) *

Note: The incentive programs, benefits, and perks have certain eligibility requirements. The Company reserves the right to alter these incentive programs, benefits, and perks in whole or in part at any time without advance notice.

workplace arrangement

This role is classified as Hybrid under our SSC Workplace Policy:

Hybrid In-person collaboration and connection is important to our culture. Work is performed onsite, minimum 4 days per week.

Apply Now

Only those applicants under consideration will be contacted. Please accept our utmost appreciation for your interest. Lululemon is an Equal Employment Opportunity employer. Employment decisions are based on merit and business needs, and not on race, color, creed, age, sex, gender, sexual orientation, national origin, religion, marital status, medical condition, physical or mental disability, military service, pregnancy, childbirth and related medical conditions or any other classification protected by federal, state or provincial and local laws and ordinances. Reasonable accommodation is available for qualified individuals with disabilities, upon request. This Equal Employment Opportunity policy applies to all practices relating to recruitment and hiring, compensation, benefits, discipline, transfer, termination and all other terms and conditions of employment. While management is primarily responsible for seeing that Lululemon equal employment opportunity policies are implemented, you share in the responsibility for assuring that, by your personal actions, the policies are effective.

lululemon is committed to providing reasonable accommodation to applicants with disabilities. If you would like someone from our team to contact you for individualized support, email us ataccommodations@lululemon.com
. In your email, please include the position title, the location of the position and the nature of your request.

The use of AI tools, including but not limited to ChatGPT, Microsoft Copilot, Gemini, Deep Seek, or any other AI-assisted software, is strictly prohibited during the interview process. This includes, AI-generated responses, content creation, or any form of automated assistance in live interviews, case studies, technical assessments, or written submissions.

At lululemon, we are committed to privacy, integrity, transparency, and ethical hiring practices. Our commitment to responsible AI ensures that proprietary information is protected and that all hiring decisions are based on an individual’s own skills, judgment, and expertise without AI assistance. Any use of AI during the interview process will result in immediate disqualification. lululemon reserves the right to use AI detection tools to verify the authenticity of candidate responses.

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