Leading the future in luxury electric and mobility

At Lucid, we set out to introduce the most captivating, luxury electric vehicles that elevate the human experience and transcend the perceived limitations of space, performance, and intelligence. Vehicles that are intuitive, liberating, and designed for the future of mobility.

We plan to lead in this new era of luxury electric by returning to the fundamentals of great design – where every decision we make is in service of the individual and environment. Because when you are no longer bound by convention, you are free to define your own experience.

Come work alongside some of the most accomplished minds in the industry. Beyond providing competitive salaries, we’re providing a community for innovators who want to make an immediate and significant impact. If you are driven to create a better, more sustainable future, then this is the right place for you.
Do you thrive in the automotive premium segment and maintain a strong network in the Düsseldorf market?

We’re looking for someone who is driven by results, motivated by ambitious targets, and committed to exceeding expectations. As a dynamic sales leader, you build high‑performing teams, elevate customer experiences, and push for excellence in everything you do. Join one of the most advanced luxury EV brands and help shape the future of mobility with Lucid.

The Role

As Market Sales Manager, you will own your market and lead your team to achieve ambitious sales targets. You’ll be responsible for building, training, and inspiring a top-tier sales team while driving performance and brand awareness in your region.

Key Responsibilities:

• Lead & Inspire: Recruit, train, and manage a high-performing sales team for your Studio and market. Provide ongoing coaching and development to ensure excellence in customer engagement and sales execution.

• Drive Sales Performance: Set clear KPIs, monitor results, and implement strategies to exceed test drive, reservation, and sales targets.

• Market Leadership: Take full ownership of your region, proactively engage with private and business customers, and build strong relationships to grow market share.

• Event Strategy & Execution: Identify and participate in key events, collaborate with Retail Marketing to plan and deliver impactful initiatives—test drives, pop-ups, community engagement, and more.

• Cross-Functional Collaboration: Work closely with Sales, Marketing, Finance, IT, Retail, and HR to achieve goals and deliver a premium customer experience.

• Fleet Management: Oversee demo vehicles, assist with orders, and ensure timely availability for customers.

Qualifications

• 5+ years of experience in automotive sales and management.

• Proven track record in team leadership, coaching, and performance management.

• Strong commercial acumen and ability to meet and exceed KPIs.

• Entrepreneurial mindset and passion for fast-paced, high-growth environments.

• Deep affinity for premium and premium automotive products, with an established network in key target groups.

• Bachelor’s degree or higher.

• Native German speaker and fluent in English (additional languages are a plus).

Lucid Motors is committed to maintaining a safe and trustworthy environment. As such, a background check may be required during the hiring process. This will be performed in line with European data protection laws, and candidates will be informed and asked to provide consent before the check is conducted.

Additional Compensation and Benefits: Lucid offers a wide range of competitive benefits, including medical, dental, vision, life insurance, disability insurance, vacation, and 401k. The successful candidate may also be eligible to participate in Lucid’s equity program and/or a discretionary annual incentive program, subject to the rules governing such programs. (Cash or equity incentive awards, if any, will depend on various factors, including, without limitation, individual and company performance.)

By Submitting your application, you understand and agree that your personal data will be processed in accordance with our Candidate Privacy Notice. If you are a California resident, please refer to our California Candidate Privacy Notice.

To all recruitment agencies: *Lucid Motors does not accept agency resumes. Please do not forward resumes to our careers alias or other Lucid Motors employees. Lucid Motors is not responsible for any fees related to unsolicited resumes. *