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Senior Manager, Softlines Apparel

Hulu (Disney)

Senior Manager, Softlines Apparel

Hulu (Disney)

Glendale, CA, USA

·

On-site

·

Full-time

·

1w ago

Compensation

$139,200 - $186,600

Benefits & Perks

Healthcare

401(k)

Equity

Bonus

Healthcare

401k

Equity

Required Skills

Leadership

Business development

Financial forecasting

Budgeting

Negotiation

Strategic thinking

Relationship building

Cross-functional collaboration

Job Posting Title:

Senior Manager, Softlines Apparel

Req ID:

10143088

Job Description:

At Disney Consumer Products, we inspire imagination around the world and are committed to creating happiness for families and fans by bringing captivating, inspiring, and inclusive products into their daily lives. From fashion apparel and accessories to toys, games, books, and more, our team brings beloved brands and franchises to life through products and experiences found worldwide—including Disney Store e-commerce, Disney Parks, and leading domestic and international retailers.

Be Part of the Story as the Senior Manager, Softlines Apparel at The Walt Disney Company. In this role, you will oversee the fashion apparel business across key licensees in the North America market, driving strategic growth and commercial success. This position is responsible for developing and leading apparel programs aligned with franchise strategies, retail partners, and consumer trends, while also managing and mentoring a high-performing team.

The Senior Manager, Softlines Apparel will report to the Director, NAM Softlines.

This is a Full-Time role.

What You Will Do:

  • Develop strategic growth opportunities for assigned licensees within Fashion Apparel, including men’s, women’s, kids’, and seasonal programs
  • Build strong, team-oriented relationships with peers and key global and regional partners to drive new business and cross-category or cross-franchise opportunities
  • Own responsibility for the apparel line of business, including development and presentation of annual operating plans, setting team objectives and priorities, and delivering quarterly revenue forecasts and business insights
  • Identify new business models, distribution opportunities, and incremental revenue streams across wholesale, specialty, and mass retail channels
  • Provide business vision and set strategic direction for new and existing apparel licensees, including deal negotiation and development of long-range growth plans aligned with consumer insights, retailer strategies, and regional priorities
  • Manage day-to-day relationships with licensees, including onboarding, contract negotiation, line reviews, issue resolution, approvals, and promotional support
  • Research and analyze the competitive landscape, including fashion trends, consumer behavior, retail dynamics, and industry innovation to inform strategic decisions
  • Proactively partner with internal Marketing, Communications, and Social Media teams to drive awareness, storytelling, and demand for apparel product lines

Required Qualifications & Skills:

  • Minimum 7 years of related experience (licensing, business development, account management, buying, merchandising, or apparel-focused roles)
  • Excellent leadership, interpersonal, communication, and presentation skills
  • Strong experience with financial forecasting, budgeting, and long-range planning
  • Proven ability to build relationships, collaborate cross-functionally, and influence at all levels, both internally and externally
  • Analytical, negotiation, and strategic thinking skills
  • Ability to work independently while managing multiple initiatives and priorities simultaneously
  • Self-starter with an entrepreneurial mindset; proactive, dependable, and comfortable operating in a fast-paced environment
  • Ability to travel domestically and/or internationally required

Preferred Qualifications:

  • Experience within Fashion Apparel, Accessories, or Softlines licensing is preferred

Education:

  • Bachelor’s degree or equivalent experience is required

Additional Information:

Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits.

#DXMedia

The hiring range for this position in Glendale, CA is $139,200 to $186,600 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Posting Segment:

NA - Brand Commercialization:

Job Posting Primary Business:

Regional (NA - Brand Commercialization)

Primary Job Posting Category:

Retail Licensing

Employment Type:

Full time

Primary City, State, Region, Postal Code:

Glendale, CA, USA

Alternate City, State, Region, Postal Code:

Date Posted:

2026-02-20

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About Hulu (Disney)

Hulu (Disney)

The happiest place on earth.

1,001-5,000

Employees

Santa Monica

Headquarters

Reviews

3.7

5 reviews

Work Life Balance

3.0

Compensation

4.0

Culture

3.0

Career

3.5

Management

3.0

60%

Recommend to a Friend

Pros

Higher compensation than competitors

Good career opportunities for management

Company trending upward with new content

Cons

Limited public information about programs

Uncertain reputation outside US market

Less well-known than some competitors

Salary Ranges

38 data points

Mid/L4

Mid/L4 · Lead Data Analyst

1 reports

$218,005

total / year

Base

$167,697

Stock

-

Bonus

-

$218,005

$218,005

Interview Experience

5 interviews

Difficulty

3.0

/ 5

Duration

21-35 weeks

Experience

Positive 0%

Neutral 40%

Negative 60%

Interview Process

1

Online Test