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Demand Generation Marketer, APAC (12-Month Fixed-Term Contract)
Flex - Sydney, Australia
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On-site
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Contract
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3w ago
Benefits & Perks
•Remote Work
•Flexible Hours
•Healthcare
•Learning
•Gym
Required Skills
Marketing
Data Analysis
Project Management
Stakeholder Management
B2B SaaS
Sales enablement
Writing
Storytelling
Who are we?
Hub Spot is a leading customer relationship management (CRM) platform for scaling companies. Tens of thousands of customers all over the world use our marketing, sales, and customer success software to grow their businesses. It's our mission to not just help them grow, but to help them grow better.
At Hub Spot, we believe that our values live in our hearts, not our hallways. We want to build a company where people feel empowered to do their best work, wherever they are. Our ANZ office is located in Sydney’s CBD, however this role is open to remote workers based anywhere in Australia.
The Opportunity
This is a 12-month fixed-term contract covering maternity leave, offering immediate ownership of high-impact, revenue-driving programs across APAC.
We're looking to hire an experienced Marketer to drive revenue growth across ANZ and SEA. Reporting to the APAC Revenue Marketing team, you'll own and scale high-impact demand generation programs that fuel our pipeline.
You'll lead established revenue programs like Hub Spot product demos and competitor webinars, ensuring they continue to deliver results while constantly seeking opportunities to optimise, automate, and evolve them. You'll also chart the path for new scalable plays we'll bring to market in 2026, which means you'll need a curious mind, comfort operating in ambiguity, and a bias for testing, learning, and rapidly iterating. Partnering closely with our global Automation team, you’ll shape and brief in nurture programs designed to streamline and automate processes.
Collaboration with Sales is essential to your success, from frontline reps through to directors. Your ability to energize teams, share wins, and equip them with effective enablement materials will be critical.
We're committed to experimentation, and you'll use AI across campaign ideation, content creation, and data analysis to identify campaigns that will drive deal creation. Having an AI-first mentality is essential—you'll constantly seek ways to level up pipeline performance through technology.
Strong, personalised narratives for your campaigns are crucial, especially for engaging SMB audiences and optimising repeatable plays so they stay relevant. We're looking for a talented marketer who aligns with our team's values of collaboration and innovation.
Responsibilities:
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Continue delivering revenue growth from Hub Spot’s established scalable program of work.
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Manage campaigns end-to-end: strategy, content, design, execution, measurement, and optimisation.
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Partner closely with the Automation team to brief and support required nurture workflows
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Identify, build, and launch new scalable programs for the region
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Build strong cross-functional partnerships with Regional Marketing, Central Marketing and Sales to ensure alignment and amplify impact
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Lead AI experimentation within your programs, working with curiosity and speed
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Thrive in a fast-moving environment while maintaining clarity and focus
Who You Are
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You have 4-5 years’ marketing experience, preferably in a field-facing role.
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You’re extremely analytical, leveraging data to inform all your campaigns
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Excellent project management skills
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Strong stakeholder management skills and the ability to hold stakeholders accountable for developing and delivering programs
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Ability to work collaboratively in a cross-functional team environment
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A clear understanding of B2B SaaS sales processes, field marketing, and sales enablement content creation
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Solid business acumen, with marketing or sales experience or enablement experience, is a must
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Are an excellent communicator, writer, and storyteller
Hub Spot Benefits
At Hub Spot, we believe that supporting you as a whole person helps you do your best work. We’re proud to offer benefits that help you grow, recharge, and thrive - both professionally and personally.
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Flexible work environment with options for remote, in-office, or hybrid setups
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World-class new hire training and onboarding
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Healthcare support and fitness reimbursements
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Ongoing learning and development opportunities, including tuition reimbursement and specialised trainings
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Employee resource groups that build community and belonging
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Exposure to a diverse team that lives Hub Spot’s HEART values
Check out the Hub Spot Website to see all our wonderful Benefits.
Hub Spot culture is driven by a shared passion for our mission and metrics. It is a culture of amazing, growth-minded people whose values include using good judgment and solving for the customer. Employees who work at Hub Spot have HEART: Humble, Empathetic, Adaptable, Remarkable, Transparent.
We know the confidence gap and impostor syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.
If you need accommodations or assistance due to a disability, please reach out to us using this form.
At Hub Spot, we value both flexibility and connection. Whether you’re a Remote employee or work from the Office, we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team, you will be required to attend a regional Hub Spot office for in-person onboarding. If you join our broader Product team, you’ll also attend other in-person events, such as your Product Group Summit and other gatherings, to continue building on those connections.
If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements
Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Germany Applicants: (m/f/d) - link to Hub Spot's Career Diversity page here.
India Applicants: link to Hub Spot India's equal opportunity policy here.
About Hub Spot
Hub Spot (NYSE: HUBS) is an AI-powered customer platform with all the software, integrations, and resources customers need to connect marketing, sales, and service. Hub Spot's connected platform enables businesses to grow faster by focusing on what matters most: customers.
At Hub Spot, bold is our baseline. Our employees around the globe move fast, stay customer-obsessed, and win together. Our culture is grounded in four commitments: Solve for the Customer, Be Bold, Learn Fast, Align, Adapt & Go!, and Deliver with HEART. These commitments shape how we work, lead, and grow.
We’re building a company where people can do their best work. We focus on brilliant work, not badge swipes. By combining clarity, ownership, and trust, we create space for big thinking and meaningful progress. And we know that when our employees grow, our customers do too.
Recognized globally for our award-winning culture by Comparably, Glassdoor, Fortune, and more, Hub Spot is headquartered in Cambridge, MA, with employees and offices around the world.
Explore more:
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Hub Spot Careers
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Life at Hub Spot on Instagram
Hub Spot may use AI to help screen or assess candidates, but all hiring decisions are always human. More information can be found here. By submitting your application, you agree that Hub Spot may collect your personal data for recruiting, global organization planning, and related purposes. Refer to Hub Spot's Recruiting Privacy Notice for details on data processing and your rights.
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About HubSpot

HubSpot
PublicHubSpot provides cloud-based customer relationship management (CRM) software and inbound marketing tools for businesses. The platform includes marketing automation, sales pipeline management, customer service, and content management capabilities.
5,001-10,000
Employees
Cambridge
Headquarters
Reviews
3.3
15 reviews
Work Life Balance
3.2
Compensation
4.1
Culture
2.8
Career
3.5
Management
2.5
45%
Recommend to a Friend
Pros
Full remote work options
Competitive compensation and total comp packages
Interesting technical work and product opportunities
Cons
Negative culture and work environment concerns
Rampant PIPs (Performance Improvement Plans)
Poor work-life balance at current companies driving people to consider HubSpot
Salary Ranges
1,645 data points
Principal/L7
Senior/L5
Principal/L7 · Principal Data Analyst
1 reports
$213,724
total / year
Base
$164,403
Stock
-
Bonus
-
$213,724
$213,724
Interview Experience
6 interviews
Difficulty
3.0
/ 5
Duration
14-28 weeks
Offer Rate
83%
Interview Process
1
Application Review
2
Recruiter Screen
3
Technical Phone Screen
4
Onsite/Virtual Interviews
5
Team Matching
6
Offer
Common Questions
Coding/Algorithm
System Design
Behavioral/STAR
Technical Knowledge
Culture Fit
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