As the Senior Marketing and e Commerce Consulting Manager, you will be responsible for enabling Hilton hotels in EMEA to reach optimal online presence and visibility levels to drive online channel performance. The Senior Manager will be supporting hotels on escalated commercial performance questions working with both internal and external partners, commercial stakeholders and the wider Marketing and Loyalty organisation.

Securing share of voice for EMEA hotels will be your key focus by running tactical hotel level campaigns while supporting the Marketing and e Commerce team in building a wider framework for both mid and lower funnel opportunities with a direct impact at hotel level.

What will I be doing?

Reporting to the Director of Marketing & e Commerce Consulting, your core responsibilities will include but not limited to:

• Plan and execute performance marketing initiatives which support the entire EMEA portfolio.

• Address complex commercial e Commerce and marketing questions from EMEA hotels and internal corporate teams via designated communication channels, to build and maintain competitive levels of online presence and conversion rates, by engaging with available enterprise-wide programmes, trainings, and toolkits.

• Liaise and work closely with stakeholders to address specific commercial needs for marketing and e Commerce performance analysis and deep dives.

• Find opportunities to scale individual hotel solutions to the whole portfolio and in turn drive performance for the region.

• Launch new commercial levers to increase conversion in Hilton owned channels for the EMEA region, monitor success, and empower EMEA hotels with best practice guidelines to maximise on this tactical opportunity.

• Assess and launch new tech into the team to gain efficiencies and further strengthen the self-serve proposition for hotel training.

• Proactively participate in formal and informal ideation processes to feed initiatives into the enterprise-wide value workstream.

Direct Reports:

• Two

What are we looking for?

The success in this role will demonstrate itself through the following attributes and skills:

• Strong commercial acumen.

• Effective communication and presentation skills.

• Exceptionally high standards of quality in personal work outputs.

• Excellent time management skills and tools.

• Problem-solving skills and judgement capability.

• e Commerce/digital marketing experience with proven ability to analyse web analytics data.

• Proficient in MSOffice Suite—strong Excel and PowerPoint skills.

• Data Analytics and visualization platform knowledge and experience.

• Ability to think critically and analytically.

• People management experience.

Preferred Qualifications:

• Education: BA/BS/Bachelor's Degree or equivalent or experience in lieu thereof

• Previous experience with Project Management or Digital Workflow tools (e.g., Formstack, Airtable)

• Previous experience with Business Intelligence tools (e.g., MicroStrategy, PowerBI)

• Previous experience with Web Analytics Platform i.e.

Adobe Analytics or similar:

• Previous experience with advanced Excel and / or Excel Data Models

• Previous experience with CRM platforms i.e. Salesforce or similar

What will it be like to work for Hilton?

Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision “to fill the earth with the light and warmth of hospitality” unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!