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HCHB is seeking a highly organized and proactive Marketing Coordinator to serve as the operational hub of our marketing team. This role is responsible for keeping all marketing initiatives (large and small) organized, on track, and moving forward on schedule. You will bring structure to creative and campaign workflows, ensure deadlines are met, and provide the visibility and coordination required for a fast-paced, collaborative marketing environment.
This position blends project management excellence with hands-on operational support, including in-office coordination of events, shipments for national/regional events and marketing logistics. The ideal candidate is detail-oriented, highly organized, comfortable managing multiple priorities, and experienced using project management tools, including Trello and Smartsheet, to drive accountability and results.
What You Will Do
Project & Workflow Management
- Serve as the central point of coordination for all marketing projects, ensuring timelines, deliverables, and owners are clearly defined and tracked.
- Own and maintain project plans, production calendars, and task boards using Trello, Smartsheet, and related tools.
- Manage project intake, prioritization, and scheduling to balance team capacity with business priorities.
- Proactively track progress, identify risks or bottlenecks, and drive projects forward to meet deadlines.
- Ensure consistent documentation, clear communication, and follow-through across all marketing initiatives.
Team & Stakeholder Coordination
- Keep internal stakeholders informed through regular status updates, reporting, and clear communication.
- Facilitate alignment across marketing, creative, sales, and leadership teams to ensure smooth execution.
- Support team operating rhythms such as planning meetings, check-ins, and deadline reviews as needed.
Marketing Operations & On-Site Logistics
- Assist with in-office coordination including event preparation, shipments, vendor deliveries, and organization of marketing materials.
- Support marketing events by coordinating materials, shipping logistics, timelines, and vendor communications.
- Help maintain organized systems for assets, documents, and shared resources that support the broader marketing team.
Process Improvement & Reporting
- Continuously refine workflows and processes to improve efficiency, visibility, and accountability.
- Create and maintain reporting dashboards that provide insight into project status, timelines, and workload.
- Recommend improvements to tools, templates, and systems to enhance team productivity.
What You Will Bring
Education
- Bachelor’s degree in Marketing, Business, Communications, or related field required.
Experience
- 0-3+ years of experience in marketing project management, marketing operations, or project coordination is preferred. Entry level with intern or adhoc experience outside of marketing is ok too.
- Hands-on experience with Trello and Smartsheet is preferred; familiarity with additional project or marketing tools is a plus.
- Exceptional organizational skills with a high level of attention to detail.
- Proven ability to manage multiple projects simultaneously in a fast-paced environment.
- Strong written and verbal communication skills, with the ability to keep teams aligned and accountable.
- Comfortable working both independently and collaboratively in an in-office setting.
- Familiarity with healthcare workflows, particularly home health or hospice, is a strong plus.
Skills & Competencies
- Highly organized, deadline-driven, and solutions-oriented.
- Strong project management and cross-functional collaboration skills.
- Detail-focused without losing sight of broader goals.
- Dependable, proactive, and comfortable taking ownership of processes.
- A strong team player who supports creative and strategic work by ensuring flawless execution.
Key Performance Indicators (KPIs)
- On-time, on-scope delivery of marketing projects and campaigns.
- Improved marketing team efficiency through streamlined workflows and clear prioritization.
- High visibility into project status, timelines, and ownership across the marketing organization.
- Strong adoption and effective use of project management tools (Trello, Smartsheet).
- Successful coordination of marketing operations and logistics with minimal delays or errors.
- Increased stakeholder satisfaction through clear communication and reliable execution.
About Us
Founded in 1999, Homecare Homebase, a subsidiary of Hearst Corporation is a market leader in healthcare software development providing mobile cloud-based solutions for clinical, operational, and financial improvement of home care, hospice and personal care agencies throughout the United States. Our software enables real time solutions for wireless information exchange and communication between office staff, field staff, and physicians.
Our success is fueled by our talented teams that are driven by their passion to make a difference in patient care. Our employees work in a culture that is guided by CARES values: Care, Act, Respect, Excel, and Smile (a positive attitude). If you want to work in a role where your skills have a direct influence on patient care, Homecare Homebase is the next step in your career. We are hiring team members who want to make a difference.
What You Can Expect from Us
At Homecare Homebase, we don't just help our clients succeed; we help our employees succeed. Competitive pay, robust benefits, and professional development opportunities are a few of the many reasons that Homecare Homebase is a great place to build your career.
Our Team Members Also Enjoy
- Meaningful work. Our employees often tell us that their work gives them a sense of purpose because it makes a difference in the lives of clinicians and homecare staff, as well as the patients they serve.
- Leaders who care. President Luke Rutledge has continued the mission to create a culture that cares – one that appreciates and takes good care of its people. As a result, being an employee of HCHB feels like being a member of a big family.
- Flexibility. We value work-life balance because we know that happy employees create happy clients. That's why Homecare Homebase offers both full and part-time career opportunities to fit life's unique demands.
- A company that gives back. Every year, Homecare Homebase proudly supports numerous charitable fundraising initiatives that align with our mission of empowering exceptional care and helping others in need.
This position does not provide sponsorship. All applicants should either be US Citizens or Permanent Residents eligible to work in the US without immigration restrictions.
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About Hearst

Hearst
PublicHearst Corporation, Hearst Holdings Inc. and Hearst Communications Inc. is an American multinational mass media and business information conglomerate owned by the Hearst family and based in Hearst Tower in Midtown Manhattan in New York City.
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