Sr. Associate Brand Manager – Blue Buffalo – Dog Wet

OVERVIEW BLUE’s vision is to be the undisputed leader in the wholesome, natural pet food segment. The Senior Associate Brand Manager for Dog Wet will partner with the Senior Brand Manager to oversee execution of brand strategies to accelerate our next phase of growth. The Sr. ABM will support brand/channel initiatives, harnessing their entrepreneurial spirit and partner with cross-functional teams to assess, evaluate and execute strategies. This role will ideally be located in Minneapolis or Wilton. The ideal candidate will be able to travel 20-30% of the time as needed depending on location. KEY ACCOUNTABILITIES Deeply understand the pet parent Partner with Sr. BM to develop and oversee execution of strategies for the business that drive sustainable brand growth and deliver financial forecast (RNS & Profit) Lead and execute major brand renovation and assortment optimization for F23 Partner with Activation team to outline re-launch support that achieves brand objectives Partner with SRM team to conduct in-depth review of price and promotion, providing a recommendation to leadership to enhance brand opportunity Ensure execution across 4Ps is consistent with brand foundation Develop and review monthly and quarterly P&L data to inform shifts to plans to deliver financial targets Prioritize business opportunities so cross-functional team can deliver consumer-first solutions Engage in forecasting process to help deliver demand plan and ensure strong service levels Partner with Product Development to manage priorities and be aware of timelines and impact to overall brand plans Partner with Sales to create compelling stories to profitably win with key customers MINIMUM QUALIFICATIONS Bachelor’s degree and 5+ years of work experience, ideally with background in CPG Brand Management or P&L Ownership/General Management experience Self-motivated, detail oriented with roll up your sleeves approach Ability to influence others without formal authority Ability to navigate complexity and drive connections across functions, ideas and processes Skills – Financial acumen, strategy, leadership PREFERRED QUALIFICATIONS MBA Experience as ABM/Sr. ABM or similar role Strong analytic ability to translate data into meaningful insights and actions Ability to strategically choose levers to balance short-term commitments and long-term brand health Understand P&L mechanics and how to impact topline and bottom-line drivers Comfortable pitching brand plans to internal and external customer stakeholders Ability to identify and evaluate brand building ideas across 4Ps and make connections across other brands in portfolio Ability to influence and inspire direct and cross-functional team (including SLT level) Demonstrate comfort and capability with brands in all stages of growth Must be able to work in environment with free-roaming companion pets Pet parent preferred COMPANY OVERVIEW We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best — bold thinkers with big hearts who challenge one other and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what’s next.