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Field Marketing Manager, Americas - Education

Flywire

Field Marketing Manager, Americas - Education

Flywire

Boston

·

On-site

·

Full-time

·

6d ago

The Opportunity

This role is for a hands-on marketer who can think strategically and execute flawlessly. You will build digital campaigns that generate pipeline and orchestrate events that deepen client engagement. You will partner closely with sales and cross-functional teams to deliver demand programs that generate leads, accelerate pipeline, and strengthen client relationships.

What You Will Do:

Demand Generation

  • Design and execute integrated multi-channel campaigns across digital, ABM, content syndication, paid media, email, and social
  • Partnering with Rev Ops optimize lead flow, nurture programs, and scoring models to drive high-quality opportunities
  • Partner with Sales and Rev Ops to track pipeline impact, velocity, and ROI
  • Continuously test and refine campaigns for improved performance

Field Marketing & Events

  • Plan and deliver client-facing events, executive dinners, roundtables, and industry conferences that generate leads and accelerate deals
  • Own regional field marketing strategy in partnership with sales leadership
  • Leverage events for account engagement, cross-sell, and upsell opportunities
  • Measure event ROI with clear metrics tied to pipeline influence

Collaboration

  • Work with Product Marketing on messaging and content tailored to campaigns and events
  • Align closely with Sales on account targeting, follow-up, and pipeline acceleration
  • Manage budgets and ensure efficient use of resources across programs
  • Key Success Metrics
  • Marketing-sourced pipeline & ARR growth
  • ROI from campaigns and events
  • Lead conversion rates through the funnel
  • Event attendance and target account engagement
    Impact on sales velocity and deal progression

What we are looking for

  • Experience in B2B demand generation and field marketing (SaaS or tech preferred)
  • Track record of driving pipeline through both digital campaigns and events
  • Strong knowledge of AI processes,marketing automation and CRM platforms (Marketo, Hub Spot, Salesforce)
  • Event marketing experience including planning, execution, and ROI reporting
  • Data-driven mindset with ability to connect marketing activities to revenue
  • Strong collaboration and project management skills

Why You Will Love Working Here

  • High-impact role with ownership across digital, field, and events
  • Direct alignment with sales and revenue growth
  • Global marketing team that values creativity, accountability, and measurable impact
  • Opportunity to innovate and scale programs that drive real business results

What We Offer:

  • Competitive compensation
  • Employee Stock Purchase Plan (ESPP)
  • Flying Start
  • Our immersive Global Induction Program
  • Work with brilliant people that will keep you on your toes, learn more about their journeys by checking out #Inside Flywire on social media
  • Dynamic & Global Team (we have been collaborating virtually for years!)
  • Wellbeing Programs (Mental Health, Wellness) with Global Fly Mates
  • Be a meaningful part in our success - every Fly Mate makes an impact
  • Competitive time off including Fly Better Days to volunteer in a cause you believe in and Digital Disconnect Days!
  • Great Talent & Development Programs

Submit today and get started!

We are excited to get to know you! Throughout our process you can expect to meet with different Fly Mates including the Hiring Manager, Peers on the team, the VP of the department, and a skills assessment. Your Talent Acquisition Partner will walk you through the steps and be your “go-to” person for any questions.

Flywire is an equal opportunity employer. With over 30 nationalities across 12 different offices, and diversity and inclusion at the core of our people agenda, we believe our Fly Mates are our greatest asset, and we’re excited to watch our unique culture evolve with each new hire.

Flywire is an equal opportunity employer.

The US base salary range for this full-time position is $86,000 - 108,000 plus commission and benefits. Our salary ranges are determined by role, position level, and location. The range displayed on this job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and several other factors, including job-related skills, experience, relevant education and training.

Are you ready to trade your job for a journey? Become a Fly Mate!

Passion, excitement & global collaboration are all core to what it means to be a Fly Mate. At Flywire, we’re on a mission to deliver the world’s most important and complex payments. We use our Flywire Advantage - the combination of our next-gen payments platform, proprietary payment network and vertical specific software, to help our clients get paid, and help their customers pay with ease - no matter where they are in the world.

What more do we need to truly be unstoppable? Perhaps, that is you!

Who we are:

Flywire is a global payments enablement and software company, founded more than a decade ago to solve high-stakes, high-value payments in higher education. We’ve since scaled into new regions and industry verticals and expanded our product offerings to deliver meaningful value to our clients around the world.

Today we support more than 4,800 clients across the global education, healthcare, travel & B2B industries, with diverse payment methods across 240 countries & territories and more than 140 currencies.

With over 1,200 global Fly Mates, representing more than 40 nationalities, and in 12 offices world-wide, we’re looking for Fly Mates to join the next stage of our journey as we continue to grow.

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About Flywire

Flywire

Flywire

Series E

Fly wire, Fly-wire, Flywire or Fly Wire may refer to:Flywire (company), a former unicorn startup company Flywire (screen), a window screen of wire gaze Flywire (thread), a special thread construction used in sneaker manufacturing by Nike Flywire (equipment), wire that isn't visible to the audience...

501-1,000

Employees

Boston

Headquarters

$3.3B

Valuation

Reviews

4.4

4 reviews

Work Life Balance

4.5

Compensation

3.5

Culture

5.0

Career

4.5

Management

5.0

95%

Recommend to a Friend

Pros

Strong leadership and executive vision

Great company culture and supportive environment

Amazing people and team relationships

Cons

No specific concerns mentioned

All reviews uniformly positive

Limited constructive feedback available

Salary Ranges

38 data points

Junior/L3

Mid/L4

Junior/L3 · Digital Marketing Associate

1 reports

$73,830

total / year

Base

$64,200

Stock

-

Bonus

-

$73,830

$73,830

Interview Experience

52 interviews

Difficulty

3.3

/ 5

Duration

14-28 weeks

Offer Rate

40%

Experience

Positive 69%

Neutral 19%

Negative 12%

Interview Process

1

Phone Screen

2

Technical Interview

3

Hiring Manager

4

Team Fit

Common Questions

Technical skills

Past experience

Team collaboration

Problem solving