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JobsFanDuel

Marketing Technology & Operations Analyst

FanDuel

Marketing Technology & Operations Analyst

FanDuel

New York City

·

On-site

·

Full-time

·

1mo ago

Compensation

$79,000 - $99,000

Benefits & Perks

Flexible work

Collaborative environment

Health benefits

Development budget

Competitive salary and bonus

Parental leave

Healthcare

Parental Leave

Required Skills

Python

Tableau

Excel

THE POSITION:

Our roster has an opening with your name on it

Fan Duel is looking for an enterprising Analyst, Marketing Technology & Operations to help develop and deliver Mar Tech solutions that enable growth, retention, and cross-marketing. This position will play a lead role on the Marketing Technology and Operations team, with ownership over the strategy and architecture of how new promotions and customer experiences can be made possible leveraging Fan Duel’s marketing technology stack.

In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.

THE GAME PLAN

Everyone on our team has a part to play

  • Own the deployment of our marketing campaign automations through the lens of data architecture.

  • Leveraging your analytical and technical expertise to ensure efficient integrations are built between systems via our various ETL tools and APIs.

  • Manage our marketing automation server and assist other junior analysts in successfully launching marketing automation campaigns via all the tools at our disposal.

  • Work will result in scalable, personalized campaigns across email, mobile, onsite and digital channels.

THE STATS

What we're looking for in our next teammate

Technical Knowledge

  • Master our data architecture, the variety of data sources important to marketing and how to use them in workflows for assigned projects.

  • Expertly use our marketing technology platforms (our ETL platform and our CDP) to perform data profiling, replication, enrichment, and transformation and seamlessly move data between various systems.

  • Cultivate a deep understanding of our marketing technology stack and identify new opportunities to integrate different systems and accomplish different types of campaigns.

  • Get creative! Understand and utilize concepts such as REST APIs to connect two systems and help expand our automation capabilities.

  • Use your knowledge of SQL and JSON to build standardized ETL workflows using KNIME and teach other analysts to leverage the templates you create for their campaign needs.

  • Help manage our AWS-based KNIME marketing server in partnership with our engineering teams. Help address any problems with automations on the server and serve as a reliable point of contact for any escalations.

  • Partner with marketing and data teams quarterly in developing new data points for use in campaigns.

  • Audit data available in various systems regularly to ensure accuracy.

  • Create documentation for all workflows and post to Confluence documentation hub.

  • Use available resources on Confluence to study data tables to ensure queries are built for optimal system performance.

  • Engage in the opportunity to mentor more junior employees through assisting with training and overseeing projects.

Experience

  • Minimum of 3+ years in an operational role preferred, either working on multi-channel marketing campaigns through a Customer Data Platform or working on a team leveraging ETL tools and APIs to automate the flow of data between different systems.

  • A Bachelor's Degree in Business, Economics, Computer Science, or related field preferred.

  • Advanced knowledge of using SQL to extract and manipulate data is required.

  • Experience with ETL/Data Integration tools (AWS, Microsoft, SAP, KNIME) as well as integration concepts such as REST APIs and JSON formats is required.

  • Experience with Python is a plus.

  • Comfortable working with server environments such as AWS and able to work effectively with engineering and product teams to accomplish business requirements.

  • Analytical mindset with detail orientation, and an understanding of marketing concepts.

  • Proactive with a natural curiosity.

  • Has a positive attitude and loves opportunities to collaborate with others.

Team Development

  • Coaching opportunities to guide Analyst within the team.

  • Guide analysts in the development of automations that align with new and existing CPP mechanics.

  • Create and document new team processes for deploying campaigns and technology launches.

ABOUT FANDUEL

Fan Duel Group is the premier mobile gaming company in the United States and Canada. Fan Duel Group consists of a portfolio of leading brands across mobile wagering including: America’s #1 Sportsbook, Fan Duel Sportsbook; its leading i Gaming platform, Fan Duel Casino; the industry’s unquestioned leader in horse racing and advance-deposit wagering, Fan Duel Racing; and its daily fantasy sports product.

In addition, Fan Duel Group operates Fan Duel TV, its broadly distributed linear cable television network and Fan Duel TV+, its leading direct-to-consumer OTT platform. Fan Duel Group has a presence across all 50 states, Canada, and Puerto Rico.

The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company’s affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia.

Fan Duel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).

PLAYER BENEFITS

We treat our team right

We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits. We offer generous paid time off (PTO & sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here: FanDuel Total Rewards. Benefits differ across location, role, and level.

Fan Duel is an equal opportunities employer and we believe, as one of our principles states, “We are One Team!”. As such, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or any other characteristic protected by state, local or federal law. We believe Fan Duel is strongest and best able to compete if all employees feel valued, respected, and included.

The applicable salary range for this position is $79,000 - $99,000 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. Fan Duel offers paid sick time in accordance with all applicable state and federal laws.It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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About FanDuel

FanDuel

FanDuel

Series E

A gaming company that offers sportsbook, daily fantasy sports, horse racing, and online casino games.

1,001-5,000

Employees

New York

Headquarters

$22B

Valuation

Reviews

2.8

9 reviews

Work Life Balance

2.2

Compensation

3.4

Culture

2.8

Career

2.1

Management

1.9

25%

Recommend to a Friend

Pros

Good benefits and compensation

Fast-paced work environment

Great team culture

Cons

Poor management and leadership issues

Limited advancement opportunities without connections

Constant organizational changes

Salary Ranges

16 data points

Senior/L5

Senior/L5 · Senior Analyst

1 reports

$126,500

total / year

Base

$110,000

Stock

-

Bonus

-

$126,500

$126,500

Interview Experience

5 interviews

Difficulty

3.0

/ 5

Duration

14-28 weeks

Offer Rate

20%

Interview Process

1

Technical Interview

2

Online Assessment

3

Video Interview

4

Assessment Test